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基于SSM分析的江苏省入境旅游市场结构研究
引用本文:崔峰, 赵华,.基于SSM分析的江苏省入境旅游市场结构研究[J].华东经济管理,2008,22(7).
作者姓名:崔峰  赵华  
作者单位:1. 南京农业大学,人文学院,江苏,南京,210095
2. 解放军理工大学,理学院,江苏,南京,211101
摘    要:文章依据SSM数学模型原理,以相关入境旅游统计数据为依据,选取江苏省主要海外客源国(地区)为样本,考察了江苏省入境旅游市场的发展态势和结构状况。在此基础上,有针对性地提出了江苏省入境旅游市场开发的具体建议,从而为有关部门制定入境旅游市场开拓战略提供新的依据。

关 键 词:偏离-份额分析法(SSM)    入境旅游市场结构    江苏省  

Research on the Structure of Inbound Tourism Market in Jiangsu Province based on SSM Analysis
CUI Feng; ZHAO Hua.Research on the Structure of Inbound Tourism Market in Jiangsu Province based on SSM Analysis[J].East China Economic Management,2008,22(7).
Authors:CUI Feng; ZHAO Hua
Institution:1.College of Humanities and Social Sciences; Nanjing Agriculture University; Nanjing 210095; China; 2.Sciences Institute; PLA University of Science and Technology; Nanjing 211101; China
Abstract:The change of the structure in tourism market is a major influential factor in the making of the developing strategy of tourist destination.Currently,the main methods to analyze the tourism market structure are growth-rate method,market-share analytical method etc.,but these methods are due to for single factor s analysis much more than to hold the tourism market overally.Be an extensively-applicated practical method in economic research in western,Shift-share Method(abbreviate for the SSM)can be equally ap...
Keywords:the shift-share method(SSM)  inbound tourism market structure  Jiangsu province  
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