| 体育赛事物流服务能力评估研究 |
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| 引用本文： | 马宏霞.体育赛事物流服务能力评估研究[J].物流技术,2012(13):240-243. |
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| 作者姓名： | 马宏霞 |
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| 作者单位： | 中州大学经济贸易学院 |
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| 基金项目： | 河南省软科学研究计划项目(122400450364) |
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| 摘 要： | 探讨了体育赛事物流服务的基本内容和主要特征,构建体育赛事物流服务能力的评价指标体系,并采用信息熵和未确知测度模型方法,结合案例具体地评估了体育赛事物流的综合服务能力,为科学、客观地评价体育物流服务能力提供一种新的方法。
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| 关 键 词： | 体育赛事物流 物流服务 信息熵 未确知测度模型 |
Study on Assessment of Sports Event Logistics Service Capacity |
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| MA Hong-xia.Study on Assessment of Sports Event Logistics Service Capacity[J].Logistics Technology,2012(13):240-243. |
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| Authors: | MA Hong-xia |
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| Institution: | MA Hong-xia(School of Economics & Trade,Zhongzhou University,Zhengzhou 450044,China) |
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| Abstract: | In this paper we discussed the basic content and main characteristics of sports event logistics services,established the evaluation index system for sports event logistics service capacity and then in a specific case combined information entropy and unascertained measure model to provide a new method for scientifically and objectively assessing sports event logistics service capacity. |
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| Keywords: | sports event logistics logistics service information entropy unascertained measure model |
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