| 我国第三方汽车物流企业SWOT分析 |
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| 引用本文： | 郑秀恋. 我国第三方汽车物流企业SWOT分析[J]. 物流技术, 2012, 0(13): 282-284 |
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| 作者姓名： | 郑秀恋 |
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| 作者单位： | 吉林财经大学 |
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| 摘 要： | 以战略管理中的重要工具SWOT矩阵为分析手段,对第三方汽车物流企业的内部优势、劣势以及它们所面临的外部机会和威胁进行了分析,并在此基础上建议性地提出第三方汽车物流企业应该采取的发展战略。
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| 关 键 词： | 物流 汽车物流 第三方汽车物流 SWOT |
An SWOT analysis of Third Party Automobile Logistics Enterprises in China |
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| ZHENG Xiu-lian. An SWOT analysis of Third Party Automobile Logistics Enterprises in China[J]. Logistics Technology, 2012, 0(13): 282-284 |
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| Authors: | ZHENG Xiu-lian |
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| Affiliation: | ZHENG Xiu-lian(Jilin University of Finance & Economics,Changchun 130117,China) |
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| Abstract: | In this paper,we analyzed the internal strength and weakness of the third party automobile logistics enterprises as well as the external opportunities and threats they faced,on the basis of which we suggested the strategies adoptable for third party automobile logistics enterprises in their development. |
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| Keywords: | logistics automobile logistics third party automobile logistics SWOT |
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