| 旅游经济背景下物流企业竞争力博弈分析 |
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| 引用本文： | 邓茜.旅游经济背景下物流企业竞争力博弈分析[J].物流技术,2012(15):68-70,84. |
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| 作者姓名： | 邓茜 |
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| 作者单位： | 重庆商务职业学院 |
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| 基金项目： | 重庆市教委人文社科项目“高职院校学生就业软能力培养模式研究”(11SKU33) |
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| 摘 要： | 以研究旅游经济繁荣背景下物流企业竞争力为基础,着重分析物流企业作为一种"盈利组织"竞争力的相关要素。通过和探讨物流企业竞争力的真实内涵,建立了物流企业竞争力的博弈模型,最后提出了利用信息化提升物流企业竞争力的思想。
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| 关 键 词： | 物流企业 竞争力 博弈模型 |
A Game Analysis of Logistics Enterprise Competitivity against Background of Tourist Economy |
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| DENG Qian.A Game Analysis of Logistics Enterprise Competitivity against Background of Tourist Economy[J].Logistics Technology,2012(15):68-70,84. |
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| Authors: | DENG Qian |
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| Institution: | DENG Qian(Chongqing Vocational College of Business,Chongqing 400036,China) |
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| Abstract: | In this paper,on the basis of an analysis of competitivity of logistics enterprises in a prosperous tourist economy,we discussed emphatically the factors relating to the competitivity of the logistics enterprise as a profit-seeking organization.Then through exploring the true connotation of the competitivity of logistics enterprises,we established the game model and proposed the guideline to improve logistics enterprise competitivity by informatization. |
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| Keywords: | logistics enterprise competitivity game model |
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