首页 | 本学科首页   官方微博 | 高级检索  
     检索      

理性审视动漫广告的应用——基于创意产业的影响分析
引用本文:杨永超.理性审视动漫广告的应用——基于创意产业的影响分析[J].科技和产业,2009,9(2):12-13,42.
作者姓名:杨永超
作者单位:常州纺织服装职业技术学院经贸系,江苏,常州,213164
摘    要:在创意产业的发展推动下,动漫广告得到了迅速发展,具有吸引注意、树立品牌和超越文化的特征,现有的应用模式主要有原创动漫形象广告、知名动漫形象广告和高深层次的产品合作开发与广告宣传等。

关 键 词:创意产业  动漫广告  应用模式

Rational Look at the Ads Flash Applications Based on Analysis of the Impact of Creative Industries
YANG Yong-chao.Rational Look at the Ads Flash Applications Based on Analysis of the Impact of Creative Industries[J].SCIENCE TECHNOLOGY AND INDUSTRIAL,2009,9(2):12-13,42.
Authors:YANG Yong-chao
Institution:Economic and Trade Department;Changzhou Textile Garment Institute;Changzhou Jiangsu 213164;China
Abstract:In promoting the development of creative industry, flash ads are fastely developing, having he characteristics of the attract attention, brand and beyond culture . the application of existing models are mainly original cartoon image advertising, cartoon image of the well-known advertising and high-level Product development and cooperation, and other advertising.
Keywords:creative industry  cartoon ads  application mode  
本文献已被 CNKI 维普 万方数据 等数据库收录!
设为首页 | 免责声明 | 关于勤云 | 加入收藏

Copyright©北京勤云科技发展有限公司  京ICP备09084417号