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The Explicit and Implicit Impact of Sport Sponsorship |
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| Authors: | Dr. Steffen Schmidt Dr. Nadine Hennigs Dr. Sascha Langner Dipl.-Oec. Matthias Limbach |
| Affiliation: | 1. Institute of Marketing and Management, Leibniz University of Hannover, Koenigsworther Platz 1, 30167, Hannover, Deutschland 2. Europa Fachakademie, Dr. Buhmann Schule, Prinzenstra?e 13, 30159, Hannover, Deutschland |
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| 本文献已被 SpringerLink 等数据库收录！ | |