Comparing Alternative Service Quality Scales: An Investigation Using Confirmatory Factor Analysis in a Health Care Setting |
| |
Authors: | Hakan Cengiz Yahya Fidan |
| |
Institution: | 1. Department of Business Administration, Karabuk University, Karabuk, Turkey;2. International Logistic Department, Istanbul Commerce University, Istanbul, Turkey |
| |
Abstract: | Despite the availability of several domain-specific instruments and its obvious drawbacks, it is interesting that the SERVQUAL scale is still used in health care settings. For this reason, the main aim of this study was to compare two different service quality scales in a health care setting. We compared the fit of the SERVQUAL model with a domain-specific model through confirmatory factor analysis using AMOS. The results showed that the domain-specific scale was superior to SERVQUAL within the context of a health care environment. We believe that using/modifying a generalized scale is not a good approach when we have domain-specific alternatives available. |
| |
Keywords: | Confirmatory factor analysis domain specific instrument health care SERVQUAL |
|
|