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民营企业连锁经营中的核心能力共享
引用本文:罗剑宏,黄芳.民营企业连锁经营中的核心能力共享[J].经济与管理,2006,20(1):17-19.
作者姓名:罗剑宏  黄芳
作者单位:中南大学,商学院,湖南,长沙,410083
基金项目:教育部留学回国人员科研启动基金
摘    要:连锁经营运用现代化大工业生产原理、以获得规模效益为目的,这一经营形式近几年来被中国大多数企业运用,并取得了快速的发展。核心能力共享使连锁经营具有强大吸引力和很高的成功率,连锁经营的崛起也进一步促成了核心能力共享。应根据民营企业不同规模大小和核心能力状况,确定利用连锁进行扩张的不同形式,制定出连锁经营方式选择模型;并基于民营企业的核心能力共享,选择连锁经营的运作模式。

关 键 词:民营企业  连锁经营  核心能力  共享
文章编号:1003-3890(2006)01-0017-03
收稿时间:09 15 2005 12:00AM
修稿时间:2005年9月15日

The Core Competence Sharing in Privately Operated Enterprise of Chain Operation
LUO Jian-hong,HUANG Fang.The Core Competence Sharing in Privately Operated Enterprise of Chain Operation[J].Economy and Management,2006,20(1):17-19.
Authors:LUO Jian-hong  HUANG Fang
Institution:Business School, Central South University, Changsha, 410083, China
Abstract:The chain operation using the modernization big industrial production principle,takes scale benefit as a goal.This management form used by many enterprises of our country in the last few years,and has obtained the fast development.The key reason of the chian operation has the formidable attraction and the very high success ratio is core competence.The rose further of china operation has also facilitated core competence sharing.The chain operation is the effective way which the private enterprise expands.Based on the private enterprises different scale size and the core competence condition,we determined different expansin form by using chain operation and private enterprise's core competence sharing,proposed the operation pattern of chain store.
Keywords:privately operated enterprise  chain operation  core competence  sharing
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