The measurement of guanxi: Introducing the GRX scale |
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Authors: | Dorothy A. Yen Cheng Lu Wang |
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Affiliation: | a University of Worcester, United Kingdomb University of Sheffield, United Kingdomc Department of Management, Marketing & Quantitative Analysis, University of New Haven, United States |
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Abstract: | This study posits and examines a measurement scale for measuring guanxi based on three Chinese relational constructs - ganqing, renqing and xinren. Focusing on Anglo-Chinese buyer-seller relationships, the research reports the findings from six qualitative in-depth interviews and survey data obtained from over 200 Taiwanese trading companies. Based on exploratory and confirmatory factor analyses the findings from the final second-order confirmatory factor analysis of the guanxi model identified 11 items for measuring ganqing, renqing, xinren and guanxi respectively. The results offer a useful starting point in order for business practitioners to assess their guanxi and at the same time provide academics with a scale for operationalizing the measurement of guanxi. |
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Keywords: | Guanxi Ganqing Renqing Xinren Relationship quality China Taiwan Scale development |
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