Institution: | a Department of Marketing and Distribution Management, Hsiuping Institute of Technology, 11 Gongye Road, Dali District, Taichung, Taiwanb Department of Business Administration, National Cheng Kung University, 1 University Road, Tainan, Taiwanc Department of Business Administration, National Chung Hsing University, 250 Kuo Kuang Road, Taichung, Taiwand Department of Marketing Management, Central Taiwan University of Science and Technology, 666 Buzih Road, Beitun District, Taichung, Taiwane Department of Business Administration, Cheng Shiu University, 840 Chengcing Road, Niaosong Township, Kaohsiung County, Taiwan |