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Altruism and hedonism: A review and discussion of recent findings in the marketing and consumer behavior literature |
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| Authors: | Leslie M. Fine |
| Affiliation: | Fisher College of Business, The Ohio State University, 2100 Neil Avenue, Columbus, OH 43210, U.S.A. |
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| 本文献已被 ScienceDirect 等数据库收录！ | |