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Gauging the success of social ventures initiated by individual social entrepreneurs
Institution:1. University of Rome “Link Campus University”, Via del Casale di S. Pio V, 44, 00165 Rome, Italy;3. National Research University – Higher School of Economics, Moscow, Russia;8. Visiting Research Scholar, Georgetown University, Washington, D.C., USA;1. Robert A. Foisie School of Business, Worcester Polytechnic Institute, 100 Institute Road, Worcester, MA 01609-2280, United States;2. Department of Marketing and Entrepreneurship, College of Business Administration, Kent State University, P.O. Box 5190, Kent, OH 44242-0001, United States
Abstract:This paper focuses on identifying the factors affecting the success of social ventures operating in social settings in Israel. An exploratory qualitative field study included 33 social ventures, founded in the 1990s by individuals acting independently of their positions in other organizations. The study demonstrates eight variables as contributing to the success of the social ventures, arranged in the order of their value: (1) the entrepreneur's social network; (2) total dedication to the venture's success; (3) the capital base at the establishment stage; (4) the acceptance of the venture idea in the public discourse; (5) the composition of the venturing team, including the ratio of volunteers to salaried employees; (6) forming cooperations in the public and nonprofit sectors in the long-term; (7) the ability of the service to stand the market test; and (8) the entrepreneurs’ previous managerial experience.
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