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Abroad-at-Home: Identifying domestic tourism locations for overseas-like travel experiences by leveraging concept modeling
Institution:1. Department of Information Systems and Business Analytics, Deakin University, Australia;2. College of Business Administration, Hunan University, China;3. School of Information Technology, Deakin University, VIC, 3125, Australia;4. Asia-Pacific Academy of Economics and Management, Department of Integrated Resort and Tourism Management, Faculty of Business Administration, University of Macau, China;1. Lecturer in Tourism and Management, School of Hospitality Management and Tourism, Technological University of Dublin, Ireland;2. Professor of Management Practice, RIKON, School of Business Waterford Campus South East Technological University, Ireland;1. Howard Feiertag Department of Hospitality and Tourism Management, Pamplin College of Business, Virginia Tech, Blacksburg, VA, 24061, USA;2. Dedman College of Hospitality, Florida State University, Tallahassee, FL, 32306, USA;1. Department of Tourism, Hotel and Sport Management, Griffith University, 170 Kessels Road, Nathan, QLD, 4111, Australia;2. Department of Tourism Management, Torrens University, 88 Wakefield St, Adelaide, SA, 5000, Australia;1. School of Tourism Management, Sun Yat-Sen University, Guangzhou, China;2. Faculty of Hospitality & Tourism Management, Macau University of Science and Technology, Macau, China;3. Center for Tourism, Leisure and Social Development, Sun Yat-sen University, Guangzhou, China;1. Department of People & Organisations, Bournemouth University Business School, D122, Talbot Campus, Bournemouth University, Poole, Dorset, BH12 5BB, UK;2. School of Management, Jinan University, 601 West Huangpu Avenue, Tianhe District, Guangzhou, Guangdong, China;1. School of Business and Management, RMIT University Vietnam, 702 Nguyen Van Linh Blvd., District 7, Ho Chi Minh City, 70000;2. Department of Parks, Recreation, and Tourism Management, College of Behavioral, Social, and Health Sciences, Clemson University, 294 Lehotsky Hall, 128 McGinty Court, Clemson, SC, 29634-0735, USA;3. Department of Psychology, College of Behavioral, Social and Health Sciences Clemson University, 312i Brackett, 128 McGinty Court, Clemson, SC, 29634-0735, USA
Abstract:Some countries have places with foreign-like scenery that attracts domestic visitors to enjoy overseas-like travel experiences. However, such overseas-like travel experiences have not been widely utilized for domestic tourism development. This is likely due to the lack of awareness among the scientific community and tools for effectively identifying such travel experiences. To address the related gaps and technical challenges, this paper investigates the potential of abroad-at-home as a type of domestic tourism for promoting domestic tourism. This paper also introduces a novel technique called concept modeling that identifies abroad-at-home travel experiences from travel photos taken within a country. A case study on a large-scale dataset of more than 265,000 geotagged travel photos taken in Australia demonstrated the effectiveness of this method. The proposed method and findings are valuable for tourism organizations that use abroad-at-home travel experiences for domestic tourism development.
Keywords:Abroad-at-home  Domestic tourism  Concept modeling  Image embedding  Travel photos  Flickr
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