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Matter over mind: When specific asset investment affects calculative trust in supply chain partnership
Authors:Taewon Suh [Author Vitae]  Ik-Whan G. Kwon [Author Vitae]
Affiliation:a Department of Marketing, McCoy College of Business Administration, Texas State University-San Marcos 601 University Drive, San Marcos, Texas 78666-4616, United States
b The Consortium for Supply Chain Management Studies, John Cook School of Business, Saint Louis University, 3674 Lindell Boulevard, St. Louis, MO 63108, United States
c KDI School of Public Policy and Management, Seoul, Korea
Abstract:This study, using the concept of trust defined as calculative, risk-related, and relationship-based, examines the relationships between bilateral specific asset investments and after-investing trust. The findings indicate that a firm's trust in their supply chain partner is highly associated with both sides' specific asset investments. It also signifies that the replaceability of a respondent firm moderates the positive relationship between the partner's specific asset investment and trust. Our data has proven that the calculative-based trust theory has better explaining power with the transaction cost analysis (TCA) variables than the knowledge-based trust theory.
Keywords:Trust   Asset specificity   Transaction cost   Supply chain
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