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Handbook of Marketing Research Methodologies for Hospitality and Tourism, Ronald A. Nykiel. The Haworth Hospitality & Tourism Press, New York (2006), 368 pp., US$69.95, ISBN-10: 0789034263, ISBN-13: 978-0-7890-3426-7/ISBN-10: 0-7890-3426-3 |
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| Affiliation: | University of Southern Mississippi, Hattiesburg, MS, USA |
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