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Incorporation and Resistance: Analytical Issues in the Conventionalization Debate and Alternative Food Chains
Authors:JEFF PRATT
Affiliation:Department of Anthropology, School of Social Sciences and Cultural Studies, University of Sussex, Brighton BN1 9SJ, UK
Abstract:This article examines arguments about the relationship between mainstream agriculture and alternative food chains. It begins with a summary of Guthman's study of organic agriculture in California and her conclusion that it has come to resemble conventional, industrial agriculture in its agrarian structures and its supply chains. The article raises questions about both the evidence that smaller alternative producers have been squeezed out, and the assumptions underlying the analysis of relations between capitalist and non-capitalist forms. The issues are contextualized through a summary of earlier debates about the fate of non-capitalist producers in the 'development' process, and through reference to studies in economic anthropology, including research on household farming strategies in Italy. The article concludes that alternative food chains do not follow a simple linear trajectory, and that we need to include an ethnographic approach to understand both their economic values and political objectives.
Keywords:food-chains    organics    values    California    Italy
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