西北葡萄酒产业资源优势向竞争优势转变的路径研究

西北葡萄酒生态资源禀赋优势,是我国生产优质葡萄酒最有竞争优势的资源。该文论述了发展西北葡萄酒产业的现实意义,分析了西北葡萄酒产业的生态资源、科技资源、政府能动力、文化资源方面的比较优势及其发展现状与存在的问题。该文认为西北葡萄酒产业已经从快速增长期进入战略转折期,并从区划研究、培育区域形象、提高企业核心竞争力、原产地保护方面提出了增强西北葡萄酒产业竞争优势的路径选择。

STUDIES ON PATH FOR TRANSITING FROM RESOURCES ADVANTAGE TO COMPETITION SUPERIORITY OF GRAPE WINE INDUSTRY IN NORTHWESTERN CHINA

The nature gift advantages of grape wine ecological resources in northwestern China are the resources with the most competitive superiorities for producing high quality grape wine.This paper discusses the realistic significance of developing grape wine industry in northwestern China;analyzes the comparative superiorities of ecological,scientific and technological,and culture resources and in the government momentum,expounds the development status quo and existing problems.The authors believe that the grape wine industry in northwestern China has entered into a strategic turning period from a rapid mounting up period.The authors put forward path selections from regional planning study,culture region image,improvement of competitive of key enterprises,and protection of original production areas for strengthening competitiveness of grape wine industry in northwestern China.