我国中小型企业跨国经营的战略选择研究 |
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引用本文: | 秦剑.我国中小型企业跨国经营的战略选择研究[J].全国商情,2005(6):62-65. |
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作者姓名: | 秦剑 |
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作者单位: | 新疆财经学院 新疆乌鲁木齐830012 |
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摘 要: | 21世纪是机遇和挑战、兴盛与衰败并存的世纪。在这样一个以贸易自由化、金融全球化、生产国际化和市场国际化为特征的新经济时代里,中小型企业直面国际市场的竞争,走跨国经营之路是大势所趋。本文力图结合传统理论和我国中小型企业现阶段跨国经营的具体情况来分析我国中小企业在走向国际市场过程中跨国经营的战略选择条件与模式,具有一定的理论和实践价值。
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关 键 词: | 中小型企业 价值链 虚拟运营 战略联盟 电子商务 |
Trans-nation strategic choice of small and medium enterprise of our country |
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Authors: | Qin Jian |
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Institution: | The management department of industry and business- Xinjiang Institute of Finance and Economics-Urumqi- Xinjiang- 830012 |
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Abstract: | It is opportunity- challenge- prosperity in the 21st century and decline in the century coexisting. Turn in new economic era of the characteristic such a with the liberalization of trade- financial globalization- production internationalization and world on the market- the small and medium enterprise faces the competition of the international market straightly- it is the trend of the times to take the trans-nation way. This text tries hard to combine the traditional theory and trans-nation concrete conditions of the present stage of small and medium enterprise of our country to analyse the small and medium-sized enterprises of our country step during the process of moving towards the international market Strategic choice condition and mode which the country manages- have certain theory and practice value. |
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Keywords: | Small and medium enterprise Value chain Run fictitiously Strategic alliance E-commerce |
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