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顾客需求科目分录与分析
引用本文:戴德宝,崔南方,陈荣秋. 顾客需求科目分录与分析[J]. 科技进步与对策, 2003, 20(3): 122-123
作者姓名:戴德宝  崔南方  陈荣秋
作者单位:华中科技大学,湖北,武汉,430074
摘    要:当今企业都认识到顾客才是企业生存之本,并从过去的“以产品为中心”的经营策略转移到“以顾客为中心”上来。通过对科目分录法的提出,对顾客需求进行了分录归类,并分析和探讨了如何利用顾客需求科目分录的结果。

关 键 词:顾客需求 科目分录 企业顾客管理 顾客类型分析
文章编号:1001-7348(2003)03-122-02
修稿时间:2002-12-30

Customer Requirements Collected and Analyzed on Subjects
Dai Debao Cui Nanfang et.al. Customer Requirements Collected and Analyzed on Subjects[J]. Science & Technology Progress and Policy, 2003, 20(3): 122-123
Authors:Dai Debao Cui Nanfang et.al
Affiliation:Dai Debao Cui Nanfang et.al
Abstract:Now all of enterprise kwon that customers are the root of their existence. Their running strategy also moves focus onto customer from product. Here subjects systematically, and customer requirements subjectts system defined different industries is expected. Standardizing customer requirements will drive enterprise response to market rapidly, improve product at present, accelerate new product development, win and keep enterprise the dominant position in the fierce market competition.
Keywords:customer requirements  collection on subjects  
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