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基于产业集群创建宁波区域品牌的思考
引用本文:王其中.基于产业集群创建宁波区域品牌的思考[J].经济研究导刊,2009(17):128-130.
作者姓名:王其中
作者单位:浙江工商职业技术学院,浙江,宁波,315012
基金项目:宁波市2008年社科规划课题(08JDY02W)阶段性研究成果 
摘    要:产业集群是宁波经济发展的特点和优势所在,区域品牌的创建对产业集群的升级和区域经济的发展都具有重要意义。在分析宁波区域品牌的发展现状与存在问题基础上,指出应加强品牌意识与品牌经营,整合产业集群资源,加强科技创新,注重市场服务等创建区域品牌的对策措施。

关 键 词:产业集群  区域品牌  产业优势  宁波

Thinking about Establishing Ningbo Area Brand Based on the Industry Group
WANG Qi-zhong.Thinking about Establishing Ningbo Area Brand Based on the Industry Group[J].Economic Research Guide,2009(17):128-130.
Authors:WANG Qi-zhong
Institution:Zhejiang industry and commerce vocation technology college;Ningbo 315012;China
Abstract:The industry group is the characteristics and the advantage places of an economic development in Ningbo,the brand of the district establishes the developments of the upgrade and the district economy that industry group to the industry to all have the important meaning.At analytical Ningbo development present condition and the existence problem foundations of the brand of a district up,point out should strengthen the brand consciousness and the brand managements,integrating the industry to gather a group of ...
Keywords:industry group  area brand  industry advantage  Ningbo  
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