游戏机之殇 |
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引用本文: | 杜晨,周源. 游戏机之殇[J]. IT经理世界, 2008, 0(2) |
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作者姓名: | 杜晨 周源 |
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摘 要: | 在游戏机这个真空市场里,我们还有多少机会?在西方世界的"两节"——感恩节和圣诞节期间,有一场战争引人注目。
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The Sorrow of Game Consoles |
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Abstract: | During the past Thanksgiving and Christmas, a battle was launched on the global game console market among Microsoft, Sony and Nintedo. According to market research firm NPD, by the end of November 2007, the sales volume of the three manufacturers totaled US$13.1 billion, 5% higher than that of 2006. But in China, the market remains calm because of the immature environment and unclear policies. The Chinese market has been rampant with smuggled goods and pirate software, and the import of game consoles is und... |
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