Assessing dimensions of organizational trust across cultures: A comparative analysis of U.S. and Indian full service hotels |
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| Authors: | Prakash K Chathoth Brenda Mak Janet Sim Vinnie Jauhari Kamal Manaktola |
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| Institution: | 1. Department of Tourism, Leisure, Hotel and Sport Management, N72 (0.36A), Griffith School of Business, Griffith University, Nathan Campus, 170 Kessels Rd, QLD 4111, Australia;2. Department of Information Systems, College of Business, San Francisco State University, 1600 Holloway Avenue, San Francisco, CA 94132, USA;3. Department of Hospitality Management, San Francisco State University, College of Business, San Francisco State University, 1600 Holloway Avenue, San Francisco, CA 94132, USA;4. Institute for International Management and Technology, 336, Udyog Vihar Phase IV, Gurgaon 122001, India;5. American Hotel & Lodging Association Educational Institute, B-3/184, Paschim Vihar, New Delhi 110063, India |
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| Abstract: | This study delves into the organizational trust based similarities and differences across “individualist” and “collectivist” service employees in hotels. Specifically, the three dimensions of organizational trust, i.e., integrity, commitment and dependability are compared across the two samples from the U.S. and India to highlight how employees perceive the level of each of the three dimensions across cultures. Findings suggest that the three dimensions represent the trust construct across different national cultures. However, in comparing the individual dimension of the trust construct, a significant difference exists between the perceptions of employees in the two cultures, suggesting that perception-based differences exist across cultures. |
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| Keywords: | Organizational trust Cross cultural context Individualist Collectivist |
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