| 产品差异:一般框架与批介 |
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| 引用本文： | 阎星宇. 产品差异:一般框架与批介[J]. 山西财经大学学报, 2004, 0(1): 91-95 |
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| 作者姓名： | 阎星宇 |
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| 作者单位： | 上海财经大学,国际工商管理学院,上海,200083 |
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| 摘 要： | 产品差异是现代经济学中涉及面较宽的论题之一,也是产业组织理论的核心领域之一.产品差异是指定位在不同位置的产品集,这些产品或者可以在不同的时间购买,或者包含了不同的特征水平.对产品差异进行研究的理论文献相当丰富,可以从不同的研究视角进行梳理.
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| 关 键 词： | 产品差异 特征组合 区位 |
| 文章编号： | 1007-9556(2004)01-0091-05 |
| 修稿时间： | 2003-12-20 |
Product Differentiations:A General Introduction |
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| YAN Xing-Yu. Product Differentiations:A General Introduction[J]. Journal of Shanxi Finance and Economics University, 2004, 0(1): 91-95 |
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| Authors: | YAN Xing-Yu |
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| Abstract: | Product differentiation is one of the extensively related issues in modern economics and one of core fields in modern industrial organizations as well. The notion refers to all the products falling into one set. They may be produced by different producers, or made available at different occasions, or bear different levels of characteristics. There have been a rich stock of literature and researches on this issue and the author of this article will explore some different approach. |
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| Keywords: | product differentiation attribute mix location |
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