我国动漫产业走向国际化的发展路径研究

动漫对文化产业的发展具有巨大的推动作用,美国、日本早在上个世纪利用动漫产业提升了本国的经济实力。为了加快我国动漫产业的发展,使之走向国际化的道路,运用规范分析方法,研究发现,要大力培养国际化的动漫人才、通过新媒体带动中国动漫走向世界、加强品牌建设、积极开展国际间的合作与交流、大力开发动漫衍生产品、大力开发动漫原创作品、发挥全球华人的推广作用。

Analysis of Development Path on China Animation Industry Internationalization

The animation for the cultural industry has a huge role in promoting.The United States,Japan on the use of animation industry promoted the national economic development in the last century.In order to speed up the Chinese animation industry development,causes it to move towards the internationalization of the road.Using the standard analysis method,studies have found to cultivate the International Animation talent.Through new media drives Chinese animation to the world,to strengthen brand building,actively carry out international cooperation and exchanges.Vigorously develop the animation derivative products,and vigorously develop animation original works and global Chinese promotion role play.