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Commitment in auditor–client relationships: antecedents and consequences
Authors:Ko de Ruyter  Martin Wetzels
Institution:Faculty of Economics and Business Administration, Maastricht University, P.O. Box 616, NL-6200 MD Mastricht, The Netherlands
Abstract:It has been pointed out that the construct of commitment plays a central role in business relationships. This article draws on the relationship marketing literature in order to construct a framework that can be used to investigate what motivates clients to continue their relationship with an audit firm. The results from an empirical study provide evidence for existence of a number of antecedents and consequences of commitment in auditor—client relationships. It is shown that particularly affective commitment plays an important role in these relationships.
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