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Brands & Channels
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摘    要:"Brands" and "Channels" are the two most important things in Ku-Hai Chen's eyes when doing business with Mainland China. Ku-Hai Chert, Executive Director of the International Trade Institute of Taiwan External Trade Development Council (TAITRA), flies frequently between Chinese Taipei and Mainland China, and was in Beijing earlier this month for his seminar.

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Brands & Channels
Alice Yang. Brands & Channels[J]. China's Foreign Trade, 2009, 0(6): 61-62
Authors:Alice Yang
Abstract:"Brands" and "Channels" are the two most important things in Ku-Hai Chen's eyes when doing business with Main-land China. Ku-Hai Chen, Executive Director of the International Trade Institute of Taiwan External Trade Development Council (TAITRA), flies frequently between Chinese Taipei and Mainland China, and was in Beijing earlier this month for his seminar.
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