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基于SWOT分析的江苏绿色物流发展研究
引用本文:杨建,叶平. 基于SWOT分析的江苏绿色物流发展研究[J]. 价值工程, 2008, 27(6): 76-78
作者姓名:杨建  叶平
作者单位:南京财经大学营销与物流管理学院,南京,210046;南京财经大学营销与物流管理学院,南京,210046
摘    要:随着经济的发展和人们环境意识的提高,社会对物流的需求和要求越来越高。绿色物流作为一种环境友好型的物流方式,将会成为未来的发展方向。运用SWOT分析法,从外部机会、外部威胁、内部优势、内部劣势等四个角度分析江苏省实施绿色物流的条件,并对发展江苏绿色物流提出一些建议。

关 键 词:优势、劣势、机会、威胁(SWOT)析  绿色物流  江苏省  发展战略

To Study on the Development of Green Logistics Based on SWOT Analysing in Jiangsu Province
Yang Jian,Ye Ping. To Study on the Development of Green Logistics Based on SWOT Analysing in Jiangsu Province[J]. Value Engineering, 2008, 27(6): 76-78
Authors:Yang Jian  Ye Ping
Abstract:With the development of the economy and the enhance of our environmental consciousness,it needs logistics both in mass quantity and high quality.As a pro-environmental logistics,green logisecs will be the the future development direction. With SWOT analysis method,the paper makes a comprehensive analysis of the srengths,weakness,opportunities and threats of modern green logistics in Jiangsu province.And then gives countermeasures of developing modern green logistics industry in Jiangsu province.
Keywords:strength  weakness  opportunity and threat analysing(SWOT analysing)  green logistics  Jiangsu province  develop strategy
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