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大数据背景下企业财务管理的挑战与对策探究
引用本文:马绿茵. 大数据背景下企业财务管理的挑战与对策探究[J]. 中小企业管理与科技, 2020, 0(7): 92-93
作者姓名:马绿茵
作者单位:信永中和会计师事务所(特殊普通合伙)广州分所
摘    要:全球一体化经济发展,大数据信息技术已经被不同企业广泛应用。大数据时代的到来,为不同企业财务管理工作提供了巨大机遇,同时也带来了较大挑战。传统企业财务管理模式已经难以适应当前的发展,企业可利用大数据优势发展企业经济,优化财务管理理念,为企业发展提供优秀人才,保障企业快速发展。论文主要针对大数据背景下企业财务管理面对的挑战以及改善策略进行了研究。

关 键 词:大数据  企业财务管理  挑战  对策

Challenges and Countermeasures of Enterprise Financial Management Under Big Data
MA Lv-yin. Challenges and Countermeasures of Enterprise Financial Management Under Big Data[J]. Management & Technology of SME, 2020, 0(7): 92-93
Authors:MA Lv-yin
Affiliation:(Guangzhou Branch of Xinyong Zhonghe Accounting Firm(Special General Partnership),Guangzhou 510620,China)
Abstract:With the development of global integrated economy,big data information technology has been widely used by different enterprises.The arrival of big data era provides great opportunities and challenges for the financial management of different enterprises.The traditional enterprise financial management mode has been difficult to adapt to the current development.Enterprises can use the advantages of big data to develop enterprise economy,optimize the financial management concept,provide excellent talents for enterprise development,and ensure the rapid development of enterprises.The paper mainly studies the challenges and improvement strategies of enterprise financial management in the context of big data.
Keywords:big data  enterprise financial management  challenges  countermeasures
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