| Evaluating Benefits of Sport Mega-Events on the Host Cities＂ Effects of the 34th America＇s Cup on Naples |
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| 作者姓名： | Rosa Caiazza Ioannis Minis |
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| 作者单位： | [1]Parthenope University of Naples, Italy [2]Aegean University, Chios, Greece |
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| 摘 要： |
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| 关 键 词： | 体育活动 城市 美洲 主办 评价 旅游活动 组成部分 营销战略 |
Evaluating Benefits of Sport Mega-Events on the Host Cities＂ Effects of the 34th America＇s Cup on Naples |
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| Rosa Caiazza,Ioannis Minis.Evaluating Benefits of Sport Mega-Events on the Host Cities＂ Effects of the 34th America＇s Cup on Naples[J].Chinese Business Review,2012(10):849-854. |
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| Authors: | Chinese Business Review |
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| Abstract: | |
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| Keywords: | America＇s Cup tourism management sport mega-events |
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