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从创业导向到跨国创业导向:一个文献综述
引用本文:杜群阳,李凯.从创业导向到跨国创业导向:一个文献综述[J].国际贸易问题,2012(7):96-103.
作者姓名:杜群阳  李凯
作者单位:浙江工业大学经贸管理学院
基金项目:国家自然科学基金项目(71173195/71073143/71072164);浙江省自然科学基金项目(Y7100394);浙江省社科规划重点项目(10JDJS01Z)
摘    要:中国企业的国际化战略,已逐渐聚焦于"在全球范围创造新的价值",其实质正是一种跨国创业行为,传统的围绕动机、阶段、模式展开的国际化理论已不足以解释及指导中国企业的国际化实践。本文从"创业导向的定义和维度"、创业导向维度和组织绩效的测度方法,创业导向与组织绩效的关系、"跨国创业导向"等四方面对国内外相关研究进行了综述。并指出现有跨国创业导向研究存在"套用封闭环境下的创业导向研究框架"、"未区分不同规模、不同发展阶段国际化企业的跨国创业导向差异"、"对时滞因素和前因变量等缺乏关注"等不足之处。

关 键 词:创业导向  跨国创业导向  天生国际化  组织绩效

Entrepreneurial Orientation & Transnational Entrepreneurial Orientation:An Literature Review
DU Qun-yang,LI Kai.Entrepreneurial Orientation & Transnational Entrepreneurial Orientation:An Literature Review[J].Journal of International Trade,2012(7):96-103.
Authors:DU Qun-yang  LI Kai
Institution:DU Qun-yang LI Kai
Abstract:Chinese enterprises’ international strategy has gradually focused on "creating new value in the global scope",its essence is a transnational entrepreneurial behavior,the traditional internationalization theory about motivation,stage and mode can not explain and guidance the Chinese enterprise’s internationalization practice.This paper,summarize the literature in category of "the definition and dimensions of entrepreneurial orientation","entrepreneurial orientation dimension and the organization performance measure method","the relation between entrepreneurial orientation and organizational performance","transnational entrepreneurial orientation".And points out that the shortcoming of existing studies as "apply the research framework of entrepreneurial orientation in closed economy","not distinguish different scale,the different development stages of the multinational enterprise internationalization entrepreneurial orientation","lack of focus on the time-delay factors and dependent variables".
Keywords:Entrepreneurial orientation  Transnational entrepreneurial orientation  Born global  Organization Performance
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