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浅谈河北中小企业发展战略
引用本文:谭志欣,李玉珍. 浅谈河北中小企业发展战略[J]. 价值工程, 2011, 30(16): 119-120
作者姓名:谭志欣  李玉珍
作者单位:河北经贸大学工商管理学院,石家庄,050061
基金项目:河北省教育厅科学研究计划项目,课题编号S090213
摘    要:本文针对全球金融危机对河北中小企业的影响,分析了当前制约中小企业发展的突出问题,主要是竞争战略同质化、单一化,进而提出根据河北中小企业实际情况,实行差异化的战略及建立战略联盟。促进企业摆脱困境,健康发展。

关 键 词:中小企业  发展战略  差异化  战略联盟

Chatting about the Small and Medium-Sized Enterprises' Strategy in Hebei Province
Tan Zhixin,Li Yuzhen. Chatting about the Small and Medium-Sized Enterprises' Strategy in Hebei Province[J]. Value Engineering, 2011, 30(16): 119-120
Authors:Tan Zhixin  Li Yuzhen
Affiliation:Tan Zhixin,Li Yuzhen(School of Business Adminstration,Hebei University of Economics and Business,Shijiazhuang 050061,China)
Abstract:Facing on the effect of the global finance crisis to the small and medium-sized enterprises(SMEs) in Hebei province,the paper analyzes the important problem constrainting their development,which is the competitive strategy's homogeneity and singleness,according to the fact of them,the paper suggests they carry out the differentiation strategy and build the strategy alliance,in order to advance them to get rid of the corner.
Keywords:small and medium-sized enterprises(SMEs)  development strategy  differentiation  strategy alliance  
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