必须捍卫中国商业底线 |
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引用本文: | 孙欣,蔡钰,黄秋丽,胥晓莺,潘虹秀,丁伟,杜亮. 必须捍卫中国商业底线[J]. 中国企业家, 2008, 0(19) |
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作者姓名: | 孙欣 蔡钰 黄秋丽 胥晓莺 潘虹秀 丁伟 杜亮 |
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摘 要: | 乳业风波,中国商业道德与责任新起点? 2008,中国改革开放30年。谁也不能否认,企业是推动30年发展居功至伟的组织形式,企业家是30年发展中最令人难忘的社会角色崛起,然而,就在这纪念性时刻,问题奶粉事件骤然间严重损害了社会与公众对企业特别是大企业的信任与信心。
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关 键 词: | 组织形式 社会角色 企业家 中国商业 底线 商业道德 新起点 大企业 纪念性 中国改革开放 |
Fight for the Bottom-line of Chinese Business Ethics |
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Abstract: | 2008 is the 30th year since China's reform and open-up.At this memorial moment,sudden diary scandal hun public's trust and confidence in enterprises especially big companies.This is not a disaster merely for diary industry.The whole Chinese business world needs to slow down and reflect on what has happened:Over 30- year rapid growth,whyMade in Chinahas degenerated and even can not offer the healthy and safe products for consumers? What has ruined our business bottom line progressively?It is imperative to re... |
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