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The antitrust implications of electronic business-to-business marketplaces
Authors:Andrew D Pressey [Author Vitae]
Institution:University of East Anglia, Norwich Business School, UK
Abstract:Electronic marketplaces (e-marketplaces) allow networks of buyers and sellers to conduct business online and to exchange information more efficiently using Internet technology. Despite the benefits that e-marketplaces potentially afford firms, concerns have been raised that these markets may damage competition and potentially violate antitrust laws. This study considers the antitrust legislation related to e-marketplaces and examines the possible antitrust concerns that they raise. Potentially anticompetitive features of e-marketplaces are examined and guidance for firm conduct when creating or participating in an e-marketplace is offered.
Keywords:Electronic marketplaces  Antitrust  Policy
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