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Multinational subsidiaries and green innovation
Institution:1. KMU International Business School, Kookmin University, Seoul, Korea;2. Korea University Business School, Korea University, Seoul, Korea
Abstract:We address the questions of whether multinational (MNC) subsidiaries are more likely to introduce green innovation (GI) than domestic firms and how intra-MNC resources are likely contribute to this effort. Using the Community Innovation Survey for 14 European countries and adopting a knowledge-based view of the MNC, our results suggest that subsidiaries have an advantage of foreignness in GI as respect to domestic firms, especially when they have an innovation mandate (i.e., competence-creating subsidiaries). Our findings also support that intra-MNC and extra-MNC cooperation for innovation increases subsidiary probability to introduce GIs, the two being substitutes.
Keywords:Multinational corporation  Green innovation  Subsidiaries  Knowledge flows  Complexity  Intra-MNC cooperation
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