经济低迷期的“舍”与“得” |
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引用本文: | 柴文静. 经济低迷期的“舍”与“得”[J]. 21世纪商业评论, 2009, 0(6): 72-73 |
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作者姓名: | 柴文静 |
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摘 要: | 遭遇经济低迷,企业会尽可能地开源节流、削减成本,将现有资源价值最大化,以求顺利地度过低迷,走向复苏。这样顺势而为自然无可厚非,但问题往往是,大多数企业在危机中会更热衷一些表面上能产生速效的药方,不顾其副作用,这反而伤害了企业的长期竞争力。
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关 键 词: | 经济低迷 “得” “舍” 价值最大化 开源节流 削减成本 企业 副作用 |
Gain and Lose in the Downturn |
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Abstract: | Companies are more likely to fall into "sweet trap" during the downturn.Only those who can choose carefully between gain and lose,surrender of some superficial benefits to maintain the long-term advantage,will survive the crisis and become new victors. |
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