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The Innovation impact model: a tool t0 study the impact of technological change
Authors:Gunther Krell   Alan Porter
Affiliation: a Technology Policy and Assessment Center, Georgia Institute of Technology,
Abstract:In the spirit of the US Malcolm Baldridge Quality Award, companies try to develop a strategy towards improving their operations. These companies look for assistance in assessing how new technology will help. While literature looks at innovations from different perspectives, the impact of innovations is rarely studied. This article offers the 'Innovation Impact Model' as a tool to help companies visualize the effects of innovations on their performance and competitive situation. Three example are provided in which the Innovation Impact Model has been applied. First, the impact of basic oxygen furnaces on the national steel industries of Japan, West Germany, and the USA is examined. Second, the impact of eletric are furnaces on the development of production costs at the Atlantic Steel Plant in Atlanta is studied. Finally, it is shown how 'voluntary restraint agreements' in the early 1970s had only a tempoorary impact on improving the trade postion of the US steel industry.
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