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1.
  • There is current recognition that value is the fundamental basis for all marketing activities. The present research provides an empirical examination of perceptions of value within the voluntary sector and specifically donations made by organisations towards the funding of charitable projects. The impact of a number of charity and project‐related variables on the formation of value and the corresponding effect of value on satisfaction and behavioural variables are examined.
  • The results support claims that past experience with and information about a charity as well as information about a specific project are significant determinants of value. However, the impact of these constructs is differential between the two components of value (i.e. get/benefits and give/sacrifices). We confirm the significant effect of value on satisfaction and indicate that satisfaction and benefits derived from a donation have a direct impact on behavioural intention.
Copyright © 2008 John Wiley & Sons, Ltd.  相似文献   

2.
  • There are mixed opinions in the literature in regards of the appropriateness, relevance and significance of church branding in the context of church participation. This pilot study applied the ‘perceived brand orientation’ (PBO) construct in church context and examines its impact on perceived benefits among regular church goers of one Pentecostal denomination and non‐regular church goers. The results indicate that PBO is significantly related to perceived spiritual, social and purpose‐in‐life benefits in both sample groups. A multigroup analysis also found that PBO has a stronger effect on perceived benefits among non‐regular church goers. This study highlights the importance of being brand‐oriented to attract members' participation. Relevant implications for church leaders and managers of nonprofit organizations are also identified.
Copyright © 2013 John Wiley & Sons, Ltd.  相似文献   

3.
  • This paper investigates the effects of perceived primary service and perceived servicescape on customer satisfaction in theatres. According to a questionnaire study, among n = 2897 theatregoers in 12 German‐speaking theatres, factors pertaining to the perceived primary service are most influential on customer satisfaction (in particular, the perceived artistic quality, followed by visitors' emotional and cognitive response to the performance). Contrariwise, factors pertaining to the perceived servicescape (i.e. seating and view; other customers' behaviour) are only of minor relevance for customer satisfaction. Furthermore, the influence of both perceived primary service quality and perceived servicescape quality on customer satisfaction is subject to moderating individual factors, such as visitors' theatrical competence and their motivation for attending a theatre performance.
Copyright © 2015 John Wiley & Sons, Ltd.  相似文献   

4.
  • This study employed Aaker's (6) brand personality framework to assess the brand characteristics of a membership based sport organisation in Australia (N=413). Factor analysis suggested that Aaker's framework did not fully capture variations in responses within the Australia sample, and that a modified version incorporating an additional dimension of Innovation was required. This modified factor structure may reflect characteristics of netball as a sport, specific sample attributes or cross‐cultural variations in the brand personality concept. Results indicate that the Netball Victoria brand is strongly associated with Competence, Sincerity and Innovation, is moderately linked with Excitement and Sophistication, and has a low connection with Ruggedness. These qualities are perceived with a high level of consistency by different respondents. The organisation's brand personality as perceived by its members provides a diagnostic which may be used to guide re‐branding, positioning and other marketing strategies. Additional research is required to assess the role and function of cultural variations in measuring brand personality.
Copyright © 2006 John Wiley & Sons, Ltd.  相似文献   

5.
  • This study emphasizes the importance of benefit orientation and the competitive advantage of benefits accrued from an improved social product vis‐à‐vis a current social product as components of a social marketing strategy in order to improve the effectiveness of behaviour change attempts. The views towards female and male condoms of 1939 female sex workers (FSWs) from nine cities in five states of India were investigated. FSWs perceived better peer and male client support, and a more attractive marketing strategy for female condoms over male condoms and thus were likely to use female condoms.
Copyright © 2013 John Wiley & Sons, Ltd.  相似文献   

6.
A significant body of research has described effective leader behaviours and has connected these behaviours to positive employee outcomes. However, this research has yet to be systematically integrated with organizational justice research to describe how leader behaviours inform justice perceptions. Therefore, we conduct a meta‐analysis (k = 166, N = 46,034) to investigate how three types of leader behaviours (task, relational, and change) inform four dimensions of organizational justice (procedural, distributive, interpersonal, and informational) referenced to the leader and to the organization. Further, we examine the joint impact of leader behaviours and justice perceptions on social exchange quality (i.e., leader–member exchange), task performance, and job satisfaction. Our results suggest that leader behaviours differentially inform leader‐ and organization‐focused justice perceptions, and the joint effect of leader behaviours and justice perceptions offer more nuanced explanations for outcomes.  相似文献   

7.
  • Museums must maintain a steady membership base to achieve their organizational objectives. Although many studies look at why relationships succeed, we examine members who fail to transition from an introductory relationship to a mature relationship with an art museum. In two studies examining non‐renewing members of a large metropolitan art museum, we find evidence for a phenomenon we call “stalled” relationships, whereby members discontinue their formal museum membership yet maintain a positive psychological affiliation with the museum. Our first study finds that members in stalled relationships often do not view themselves as defectors and do not blame the museum for their non‐renewal; they frequently cite personal reasons rather than service failures for discontinuing their membership. Our second study examines this phenomenon in greater detail, exploring the antecedents for stalling and finds that motivations for initiating their membership may help predict when a relationship is likely to stall.
Copyright © 2012 John Wiley & Sons, Ltd.  相似文献   

8.
  • There is growing interest in the trend towards co‐branding alliances between non‐profit and commercial entities,which are undertaken by these organisations to transfer associations and affect between each brand partner. Certainly, it makes sense that commercial entities want to gain more from their brands and that non‐profits want secured funding, however, in the same way that the joining of two brands can be beneficial, it can also bring with it major risks when the brand alliance is not well received and evaluations of the alliance are not favourable.
  • This research supports the notion that both commercial entities and non‐profit organisations can benefit from a branding alliance, however, an understanding of how these brand alliances are evaluated is important. This research investigates evaluations of brand alliances and the resulting spillover effects for original brand partners that result from brand alliances.
  • This research provides empirical support relating to reactions to brand alliances between a non‐profit organisation and a commercial business in terms of how original brand attitudes, familiarity of original brands and perceived brand fit impact on evaluations. While collaboration is important and has potential benefits for each partner—they rest on partner selection and fit between alliance partners. Managerial implications and future research directions are also provided.
Copyright © 2006 John Wiley & Sons, Ltd.  相似文献   

9.
Past research suggests that employee perceptions of the benefits provided to them by their organization can influence employee attitudes. Three factors that appear to influence the perception of benefits by employees are benefit satisfaction, benefit importance, and the perceived motive of the organization in providing the benefit to employees. However, it also appears that some benefits are perceived as rights that are owed to employees by the organization. This study proposes and tests a model of benefit perception that incorporates all of these factors. Results suggest that benefit satisfaction and the perceived motive of the organization in providing a benefit both have a direct relationship with employee attitudes. The perceived right status of a benefit appears to moderate this relationship.  相似文献   

10.
《Economic Outlook》2016,40(2):26-30
  • The potential for a departure from the EU to undermine the UK's attractiveness as a location for Foreign Direct Investment (FDI) is often cited as one of the key risks were the UK to leave the EU. In weighing up the threat to FDI posed by ‘Brexit’ we assess the net gain from inward investment and the role played by EU membership in attracting FDI.
  • In theory, FDI benefits the economy via lower interest rates, higher wages for workers and ‘spillover’ benefits boosting economy‐wide productivity. But the evidence for these benefits is ambiguous. And FDI has potential drawbacks. These include an adverse effect on the tradeable sector, reflected in a wider current account deficit, the potential to ‘crowd out’ investment by domestic firms and the fiscal cost of subsidies paid to inward investors.
  • That almost half of FDI in the UK comes from other EU countries suggests that EU membership is not the only driver of foreign investment in the UK. Other factors include the UK's business friendly environment, as reflected in global competitiveness surveys, and a relatively deregulated labour market. Of perhaps most importance is the lure provided by the UK's large domestic economy. 80% of FDI in the UK is in sectors where sales to the EU account for less than 10% of total demand.
  • However, FDI in manufacturing does look vulnerable to Brexit, given the importance of the EU market. Granted, manufacturing accounts for a modest share of UK FDI. But to the extent that FDI boosts productivity, a loss of inward investment in this sector is likely to come at a disproportionate cost.
  • Our modelling suggests that in a worst case Brexit scenario, the stock of FDI could ultimately be 7% lower relative to the UK remaining in the EU, potentially knocking around ½% off the level of GDP.
  相似文献   

11.
Concern over the impact of baby‐boomers' retirement on needed skills and proprietary knowledge has stimulated an interest in identifying workplace factors associated with retirement upon eligibility. Drawing from embeddedness theory, the authors identify work‐based antecedents potentially underlying a related, but distinct, form of withdrawal—retirement upon eligibility. The authors generate and test hypotheses regarding the impact of fit‐, sacrifice‐, and links‐related antecedents using a prospective study design and a national probability sample of some 500 older individuals who, at the time of the initial interview, were within months of becoming—for the first time—eligible to receive such benefits. The findings indicate that, beyond the effects of person‐based antecedents (e.g., age, health, assets, expected retirement income), a combination of fit‐ (i.e., job challenge), sacrifice‐ (i.e., perceived organizational support), and links‐related factors (i.e., stability of close workplace peer relations) have a substantial influence on the decision to retire upon eligibility. © 2013 Wiley Periodicals, Inc.  相似文献   

12.
Although prior research suggests that disabled employees have different needs in the context of some HRM practices, we know little about their reactions to reward systems. We address this gap in the literature by testing a model using the 2011 British Workplace Employee Relations Survey (disabled employees, n = 1,251; nondisabled employees, n = 9,959; workplaces, n = 1,806) and find that disabled employees report lower levels of pay satisfaction than nondisabled employees, and when compensated based on individual performance, the difference in pay satisfaction is larger. We suggest that relational (derived from trust in management) and institutional (derived from firm‐wide policies and HRM practices, both intended to provide equitable treatment to disabled employees) forms of trust play important roles. The results of multilevel analyses show that when trust in management is high, the difference in pay satisfaction under variable pay is reduced. We find just the opposite for employees who work in organizations with a formal disability policy but without supportive HRM practices; the gap in pay satisfaction is exacerbated. However, the combination of the presence of a firm‐wide policy and HRM practices reduced the difference in pay satisfaction. Implications of the findings for theory, future research, and management practice are discussed.  相似文献   

13.
14.
Health Effects of Air Pollution: A Statistical Review   总被引:2,自引:0,他引:2  
We critically review and compare epidemiological designs and statistical approaches to estimate associations between air pollution and health. More specifically, we aim to address the following questions:
  • 1 Which epidemiological designs and statistical methods are available to estimate associations between air pollution and health?
  • 2 What are the recent methodological advances in the estimation of the health effects of air pollution in time series studies?
  • 3 What are the the main methodological challenges and future research opportunities relevant to regulatory policy?
In question 1, we identify strengths and limitations of time series, cohort, case‐crossover and panel sampling designs. In question 2, we focus on time series studies and we review statistical methods for: 1) combining information across multiple locations to estimate overall air pollution effects; 2) estimating the health effects of air pollution taking into account of model uncertainties; 3) investigating the consequences of exposure measurement error in the estimation of the health effects of air pollution; and 4) estimating air pollution‐health exposure‐response curves. Here, we also discuss the extent to which these statistical contributions have addressed key substantive questions. In question 3, within a set of policy‐relevant‐questions, we identify research opportunities and point out current data limitations.  相似文献   

15.
  • We explore the factors that motivate young people's charity giving, areas of donation and socio‐demographic differences in giving behavior among young adults in a booming economy and thriving population. Data for the study were collected through a survey conducted in the major Saudi cities by using a structured self‐administered questionnaire. Religiosity, altruism and personal satisfaction dimensions were identified as the most important motivators, whereas psychological benefits, commitment and self‐image constitute the least three. Significant differences were also found between genders in the areas of donation and frequency of donation preferences. We conclude with a discussion on the practical implications and recommendation for local charities.
Copyright © 2012 John Wiley & Sons, Ltd.  相似文献   

16.
Intra‐organizational networks of practice (NOPs) confront managers with a dilemma: they must manage NOPs to reap benefits from integrating geographically dispersed knowledge, but the inherently emergent nature of NOPs implies that management control may frustrate practice‐related knowledge to be shared. Based on a case study of 22 NOPs in a geographically dispersed development organization (‘TDO’), we develop a model that disentangles the dynamics underlying this dilemma, helping to better understand it. Specifically, four dynamic relationships are interrelated and involve four kinds of embeddedness (organizational, in practice, relational, and structural) that relate dynamically to knowledge sharing in NOPs. Interventions in both the content shared in the network and the connections among network members can influence each of these relations. This study contributes to theoretical and practical understanding of how to manage NOPs without killing them.  相似文献   

17.
  • Young adult novice drivers represent a key at‐risk cohort for alcohol‐related road fatalities. Little research has investigated the value perceptions of responsible drivers as compared to their risk‐taking counterparts. Addressing the value‐perception gap, this qualitative research integrates identity theory and value expectancy theory to analyse the hedonic aspects and reward benefits of young adult drink‐driving behaviour.
  • The study identified three categories of young adult drink‐drivers: under‐the‐limit, borderline and extreme. Motivation drink‐drive was influenced by perceptions of driving as a right versus a privilege; fear versus fatalistic attitude of drink‐driving consequences and drink‐driving as a connection for escape versus utilitarian activity. Future prevention strategies for at‐risk drink‐drivers must be relevant, convincing and consider the dynamic and changing landscape young adults inhabit.
Copyright © 2007 John Wiley & Sons, Ltd.  相似文献   

18.
  • This research investigates the effects of direct and indirect sources of anti‐smoking messages. Specifically, it examines the direct influence of advertised messages and the indirect effect of the subsequent discussion.
  • Two studies examine the role of: (i) Source characteristics (i.e., messages disseminated through mass media and subsequently via discussion by friends or strangers); (ii) Message characteristics (i.e., messages that induce either low or high fear); (iii) Individual characteristics (i.e., gender based differences within the target audience) in attitude formation towards smokers, the act of smoking, propensity to smoke, and the likelihood of being influenced.
  • Message efficacy is found to vary by gender, type of ad appeal, as well as group membership of ad discussants. Implications for design of anti‐smoking campaigns are derived.
Copyright © 2007 John Wiley & Sons, Ltd.  相似文献   

19.
Bullying can precipitate many negative outcomes at work, but previous research does not adequately address how such misbehavior affects employee dispositions and attitudes; how these characteristics impact ethical decision making is also underexplored. Given these research gaps, the purpose of this study is to assess (1) the impact of bullying on Machiavellianism and job satisfaction, and (2) the influences of Machiavellianism and job satisfaction on perceived ethical issue importance, a measure of ethical decision making. Three hundred eighty‐four sales and business employees working for different firms operating in the United States answered a self‐report questionnaire. The findings showed that, after accounting for social desirability bias, workplace bullying was positively associated with Machiavellianism and negatively associated with job satisfaction. Machiavellianism was negatively related to the perceived importance of an ethical issue embedded in a vignette highlighting Machiavellianism and latent bullying behaviors. In addition, job satisfaction was positively related to ethical issue importance. Finally, both Machiavellianism and job satisfaction mediated the relationship between bullying experiences and importance of an ethical issue, as evidenced by their significant indirect effects. HR professionals should minimize bullying and Machiavellianism to reduce the corrosive effect on the ethical environment and enhance work attitudes and ethical decisions.  相似文献   

20.
  • Despite the costs of charity re‐branding, there is little research in the public domain of its effect on staff. This study addresses that gap in knowledge by evaluating the effects of re‐branding large UK charities on staff knowledge, attitudes and behaviour.
  • A quantitative survey of 465 charity staff was carried out in 10 large UK charities. The study shows that knowledge has benefited most from re‐branding although unevenly across different levels of seniority. Length of service has no effect on levels of knowledge but level of support was positively correlated.
  • The impact of re‐branding on attitudes proved positive with staff at all levels feeling more motivated, involved and valued as a consequence. However, the study also demonstrates that not all staff feel engaged with the re‐branding process for the organisation to capitalise fully on enhanced staff performance.
  • Behaviour was less affected by re‐branding with the exception of a very positive impact on staff retention. The report discusses the practical implications for charity managers.
Copyright © 2006 John Wiley & Sons, Ltd.  相似文献   

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