Community Participation in Tourism at a World Heritage Site: Mutianyu Great Wall,Beijing, China

Community participation is crucial for successful heritage tourism and community development. Levels and ways of participation vary, depending on nature and context of heritage sites. This paper explores community participation in tourism at Mutianyu Great Wall, China. General positive perceptions toward World Heritage, tourism development and tourism impacts are held by different groups of the local community. Between‐group differences indicate that local opinions are influenced by different levels of impacts from and participation in tourism. Community members receive benefits with minimal participation in decision making. This study provokes reflections on community participation theory and management practices in the Chinese context. Copyright © 2012 John Wiley & Sons, Ltd.     

Community Based Tourism in Namibia: ‘Reality Show’ or ‘Window Dressing’?

Since the 1970s, the African continent has experienced exponential growth in tourism, where growth in numbers of visitors has not necessarily meant economic, social or environmental benefits for the host community. A review of the literature concerning tourism development and its effects on local communities forms the basis for the investigation of the reasons behind community based tourism (CBT) being identified as a tool for development in Namibia. An assessment of the planning and implementation phases of the CBT strategy enables consideration on the role played by international and national governments and non-governmental organisations (NGOs) in laying down policies and providing proactive support for CBT related projects. This paper presents the results of an ongoing empirical research conducted since 2003 in the Kunene region of Namibia, which is an important part of the overall Namibian tourism destination, with world-renowned resources such as Etosha National Park, the Himba culture, Epupa Falls, the desert-adapted elephant and the rhino, to name just a few. By attempting an overall assessment of the Namibian current CBT situation, a set of considerations are offered with regard to its practicalities and in terms of benefits, problems and future outlooks for this sector.     

Host community attitudes toward tourism and cultural tourism development: the case of the Lewes District,southern England

Increasingly research is being conducted on host community attitudes toward tourism. However, few studies have been conducted at a regional level and none have examined the attitudes of the host community towards both tourism and cultural tourism development. This paper outlines a study conducted in the Lewes District of southern England and notes that although residents are generally supportive of tourism development and cultural tourism development, there are differences in opinion concerning the perceived economic and social benefits. In particular, levels of income and proximity to the tourist centre were major influencing factors. Conclusions and recommendations are made concerning the need for tourism planners to distribute the benefits more widely and to engage residents from different socio‐economic groups and localities in tourism planning and development activities. Copyright © 2006 John Wiley & Sons, Ltd.     

Local Community Involvement in Tourism around National Parks: Opportunities and Constraints

National Parks are often major tourist attractions located in relatively remote and marginalised rural areas. The potential role of tourism in contributing to the costs of conservation and providing economic opportunities for communities living adjacent to natural heritage has long been recognised. Issues of access to tourists and capital, enclaves and bypasses and employment need to be addressed. The opportunities for local economic development through tourism at Komodo (Indonesia), Keoladeo (India), Gonarezhou (Zimbabwe) and Puerto Princesa (Palawan, Philippines) National Parks are explored, and the paper concludes with an agenda for action.     

The Moral Authority of Ecotourism: A Critique

The paper argues that in debates on the role of tourism in bringing about development in the developing world, ecotourism has acquired a certain moral authority. It is often compared favourably to other categories of tourism, most notably mass tourism, based on its ability to combine conservation and development, categories that are often considered to exist in an antagonistic relationship. The paper seeks to challenge this moral authority. Others have attempted to do this, typically arguing that ecotourism can lead to mass tourism and consequently the same destructive tendencies, or that it is simply conscience salving for the western middle class. However the argument put forward here is a different one – that ecotourism as a tool for integrated conservation and development, widely advocated within conservation non-governmental organisations (NGOs), ties communities’ development prospects to a pre-existing relationship with their immediate natural environment. Basing development upon this relationship may offer some benefits to local communities, but at the same time the championing of such eco-development precludes a discussion of thoroughgoing economic development, development that would transform this relationship. The paper concludes that the championing of ecotourism reflects low horizons for development and that its moral credentials are highly questionable.     

Nature-Based Tourism and Poverty Alleviation: Impacts of Private Sector and Parastatal Enterprises In and Around Kruger National Park,South Africa

International programmes and national policies around the world have identified tourism as an appropriate mechanism for sustainable development, poverty alleviation and biodiversity conservation. To evaluate the impact of nature-based tourism on the poor, socio-economic assessments were undertaken at enterprises based within South African protected areas. Comparisons were made between local economic interventions reported by enterprises and neighbouring community member's perceptions of their initiatives. Socioeconomic impacts evaluated included employment, gender equality, procurement, corporate social responsibility, dependency on tourism and access to markets. The studies demonstrate that isolated efforts from individual tourism companies have little tangible impact on the majority of people living in highly populated rural communities but impacts are substantial for the few people who directly benefit. Implications of these findings for future socio-economic initiatives through tourism, and options to increase net benefits to the poor are explored.     

Rural tourism development in the USA

Rural tourism has been a subject of study since the early days of tourism scholarship. Most of tourism's deleterious impacts were identified from studies conducted in rural settings. It is only recently, however, that rural tourism has become a special focus of study, dissimilar enough from urban tourism, to be a study subject unto itself. This paper reviews some of the history of rural tourism development in North America with most of the attention paid to the USA's experience, with some examples from Canada. The reason for this is the huge economic difference between the two countries with respect to tourism flows and impacts. In reviewing the history of rural development in the USA, the argument is made that most developments are unplanned and result from market and economic forces that have greatly transformed the American rural landscape. A review of these transformational forces is provided. It is also shown that rural destinations are used, primarily, by local tourists and do not, with few exceptions, cater to an international clientele. After the historical perspective is presented an argument is made that current rural tourism development practices rely on an old paradigm, which is to use local attributes as the primary basis for development and marketing strategies. This has led, in recent years, to a great deal of development attention being paid to the cultural/heritage attributes of a place. Using research conducted in the state of Minnesota on highway travellers and tourists to rural destinations, a new way to look at actual and potential visitors is offered. Instead of an attribute‐specific development approach, a benefits‐based model is suggested as a different way to position rural tourism destinations. Copyright © 2004 John Wiley & Sons, Ltd.     

Sustainability in Chinese development tourism policies

Following the ‘Open Door’ policy of 1978 that accepted tourism as an appropriate sector for development in China for the first time since 1949, national and local governments have issued policies to promote tourism. Over the past two decades, the continuing development of tourism has occurred as China has started to move towards sustainability in its national policies. Although sustainability is often stated as the purpose of development, and tourism development strategies are regarded as more environmentally oriented than other industries, little guidance is provided to make sure that sustainability principles are followed. To examine this situation, sustainability components in the two types of tourism policies are examined, including 56 tourism development policies by the state councils and 31 provinces since the 1980s. These indicate a mixed result. While sustainability is an important component in some of these policies, the meaning of sustainability in the tourism sector is confusing and pro-business tourism development still plays a dominant role. It is suggested a pro-active sustainability approach should be integrated with environmental concerns in the future to allow tourism to participate constructively in the national transformation to a sustainable society.     

Sustainability of Tourism Development in Macao,China

To maximize the benefits to stakeholders in Macao, the sustainability of Macao tourism was examined by assessing the economic, socio‐cultural and environmental impacts of tourism, visitor satisfaction and the level of community involvement in local tourism planning from 2002 to 2009, through the use of primary and secondary data. The results revealed that tourism did bring both positive and negative impacts to the community. Visitor satisfaction was found to be moderate. Channels for community participation in local tourism development were also lacking. The paper suggests that for sustainable tourism development, Macao needs to diversify away from its casino industry, to speed up the construction of the public transport system and to keep monitoring the environmental conditions, the students' drop‐out and crime rate and the locals' quality of life. More importantly, a master plan for its tourism development integrating all the key stakeholders' interests is urgently required. Copyright © 2011 John Wiley & Sons, Ltd.     

Urban heritage and cultural tourism development: a case study of Valletta’s role in Malta’s tourism

ABSTRACT

Despite significant potential for cultural tourism, the predominant form of tourism in Malta is sun and sea. This paper evaluates Malta’s potential for cultural tourism with a focus on Valletta, a fortified historic city that overlooks the Grand Harbour. Valletta’s rich urban heritage and historic narrative makes it ideal for the development of a more culture-oriented tourism. The paper explores how, over more than half a century of tourism activity in Malta, culture and heritage retained a secondary role. Since the mid-nineties, Malta’s tourism policy shifted with culture and heritage being given greater importance, even if the sun and sea tourism remained a priority. Public and private investment brought about changes in Valletta that made it more amenable to cultural activity and tourism. Although European Capital of Culture Valletta 2018 provides new opportunities for cultural tourism to Malta, it is unclear whether this will bring a lasting legacy for Malta’s tourism. This Valletta case study shows that, for destinations with an established form of tourism, the development of cultural tourism meets with difficulties, in spite the presence of a rich urban heritage.     

Red tourism: sustaining communist identity in a rapidly changing China

‘Red tourism’ is to exploit the historical heritage of the Chinese Communist Party for tourism development. Such tourism practice has been used by the nation state of China both to drive the country's economic growth and develop new patronage of the communist ideology among the young generation. From the broader context of China's economic and social changes since 1978 when the country started its open-door policy and economic reform, our paper attempts to examine ‘red tourism’ by analyzing how the nation state of China promotes the communist heritage through ‘red tourism’ in order to sustain the communist identity in a rapidly changing China. Research questions are raised to address the economic and social factors for the nation state involvement in ‘red tourism’: the specific roles of such involvement and the outcomes. Based on a case study, this paper presents how heritage is interpreted at a specific ‘red tourism’ site in order to portray a selective part of the communist heritage as a symbol of the Chinese nation. In so doing, ‘red tourism’ aims to serve the purpose of the nation state to sustain the communist identity in the continuing effort of developing a ‘socialist country of Chinese characteristics’.     

City resident attitudes to proposed tourism development and its impacts on the community

Much of the literature on community attitudes to tourism development relates to rural areas in developing countries while urban environments in developed countries and pre‐development scenarios have been neglected. The paper is concerned with resident attitudes to tourism development proposals and their perceived impacts in the Worsley area of the city of Salford, England. The results show that the community is divided on the issue of support for tourism development based on the perceived benefits and costs of tourism and that the anticipated negative environmental consequences are significantly more influential than positive economic or social impacts. The theoretical contribution and practical implications of the findings are discussed. Copyright © 2010 John Wiley & Sons, Ltd.     

Sustainability in coastal tourism development: an example from Denmark

Denmark’s coastlines have been protected from tourism development and construction for more than 80 years. In 2014, the Danish politicians opened up for softer regulation of the coastlines and invited proposals for tourism development projects within the hitherto protected coastal zone. The call explicitly requested nominations for sustainable tourism projects. A comparison between academic sustainability discourse and the approved projects suggests that tourism actors do not address sustainable tourism development as a holistic concept. Long-term perspectives are largely absent, whereas economic benefits are emphasized. Key findings also indicate weak political leadership in the envisaged transfer towards sustainable tourism development.     

Innovations in well-being tourism in the Nordic countries

Since the development of community-based tourism (CBT) governments, development agencies and NGOs have placed considerable emphasis on this development model. However, CBT has been strongly criticized with respect to low economic impact in terms of jobs and income, the result of small-scale interventions, its low life expectancy after external funding ends, the monopolisation of benefits by local elites, or the lack of business skills to make it operational.

This article explores the viability of the CBT model to support socio-economic development and poverty alleviation via a Nicaraguan case study. The characteristics and effects of different modes of organising community tourism were examined, based on an impact assessment and lifecycle analysis of the CBT Nicaraguan Network. The results showed how traditional top-down CBT, created and fully funded by external organisations, reflected the general criticisms of the approach, while bottom-up CBT, borne as a result of a local initiative, demonstrated longer life expectancy, faster growth, and more positive impacts on the local economy. The findings suggest a shift is required in the attention of donors and policy-makers towards redistribution policies that strengthen the skills, resources, and conditions of micro, community-based and family entrepreneurship, together with a stronger orientation towards the domestic markets.     

Fostering community empowerment and capacity building through tourism: perspectives from Dullstroom,South Africa

This study observed tourism development in the popular South African destination of Dullstroom, Mpumalanga, and sought to identify the significant social benefits that have been fostered as a result. Dullstroom is synonymous with fly-fishing and is well-known throughout the country for its unique natural environment that is host to diverse flora and fauna. In the South African context, the impacts generated by tourism development on local communities have remained preoccupied with the economic benefits they deliver and rarely the important social gains that may also be developed. Between October 2012 and March 2013, a qualitative research methodology was developed to capture the views and experiences of 46 local employees (predominantly Non-white, South African females) and 16 owners or managers of local tourism-focused businesses. The findings reveal that tourism development has provided a number of positive impacts and that local community members encountered a number of benefits that ventured beyond economic factors. These benefits included empowerment through capacity building and the acquisition of positions that involved a high degree of responsibility, many of which would have been otherwise unobtainable but for the support of local tourism businesses. Others were afforded opportunities to pursue formal qualifications that enabled them to pursue dreams of senior positions or even new career paths beyond Dullstroom. The platforms that enabled these outcomes are discussed from the perspectives of both employers and employees in the local tourism economy.     

Climate change adaptation in the Pacific Island tourism sector: analysing the policy environment in Vanuatu

Tourism is a growing economic sector in the South Pacific providing the region with great potential for economic development. Vanuatu and its neighbouring Small Island Developing States and Territories experience a high vulnerability to climate change impacts. The tourism sector in Vanuatu is particularly vulnerable, and it needs to develop and implement effective adaptation strategies to reduce climate change risks. Policies play an important role by providing the platform on which adaptation can occur and resilience be built. This study examines the policy environment in Vanuatu for its conduciveness to climate change adaptation. It identifies the types of adaptation processes (explicit or implicit) and types of adaptation measures (technical, business management, behavioural, policy, and research and education) and critically analyses the current tourism-related policies for their effectiveness in assisting the sector to address climate change. It is found that the majority of policies identified deal with climate change through implicit adaptation processes and mainly through the use of policy and research and education measures. The authors argue that in order to strengthen the resilience of the tourism industry, the Government of Vanuatu needs to develop and implement explicit climate change adaptation policies for the tourism sector.     

Tourism yield measures for Cambodia

This paper develops new measures of tourism yield in the context of Cambodia, a developing country in South East Asia. It first sets out some data regarding tourism in Cambodia and the reasons for tourism being identified as a tool for economic development and poverty alleviation. It then sets out the method and findings of a study by the International Finance Corporation-Mekong Private Sector Development Facility to develop standard and extended measures of tourism yield to assess the pro-poor impact of international tourism in Cambodia. These yield measures extend earlier work undertaken by the first author. It then discusses the policy implications of the findings. It is concluded that while tourism goes some way in reducing poverty in Cambodia, informed policy initiatives can enhance the effect. It is argued that different visitor yield measures provide an important basis for the development of strategies to increase tourism's pro-poor impact. A substantial barrier to the formulation of appropriate policies to increase the pro-poor benefits of Cambodia arises from the limited data available in poor countries generally.     

Community development using a sustainable tourism strategy: a case study of the Jordan River Valley touristway

This paper presents the results of a 10‐year collaboration among Yarmouk University, the University of Arkansas and the Jordanian government to develop a sustainable tourism strategy against the backdrop of political and economic uncertainty. It reports our efforts to develop a touristway through the Jordan River Valley that integrates the valley's heritage, archeology, and Christian and Islamic religious sites. It also analyses our community development work in Umm Qais, the touristway's northern anchor, and how our plan contributes to Northern Jordan's economic development. We conclude with a discussion of the specific insights gained from our experiences that may serve others addressing similar issues. Copyright © 2007 John Wiley & Sons, Ltd.     

Understanding ASEAN tourism collaboration — the preconditions and policy framework formulation

Intergovernmental collaboration in tourism among ASEAN nations has received little attention in the literature despite the significant contribution that tourism makes in the region. This paper helps improve our understanding of the phenomenon by providing empirical evidence that explains the preconditions that gave rise to ASEAN tourism and the formulation of its policy framework. It is suggested that, to truly realise the vision of economic integration and sustainable tourism development, continuous efforts are required to establish, promote and protect the common interests of member countries. Policy‐makers should also strive for a good balance between pragmatism and mechanism when implementing policies. Copyright © 2009 John Wiley & Sons, Ltd.     

Community Participation in Tourism Planning and Development in the Historic City of York,England

This paper examines two potentially contradictory trends in tourism planning in cities; the emphasis on partnership and public participation. Public–private sector partnerships are part of the post-Fordist planning orthodoxy in the UK and involve a coalition of local and non-local agents and particularly elite groups. These partnerships are often one step removed from urban government and raise issues about accountability and local democracy. The tourism literature on community tourism development and community involvement is underdeveloped in the context of urban tourism. Nonetheless, evidence suggests that local urban social movements can be influential in the development process and that planners and developers need to embrace these interests if sustainable tourism products are to be developed. The considerable growth in cultural and heritage tourism and recreational shopping has created tensions within tourist historic cities, which may be amenable to resolution through public participation. In York, heightened civic awareness of the role of tourism in the local economy and the intensification of competition for investment/consumption, demands a re-evaluation of its tourism strategy. These participatory policies are far removed from the more radical models of public participation but may be all that is achievable in a competitive climate dominated by entrepreneurial city management.