The role of e-marketplaces in supply chain management

Electronic marketplaces (e-marketplaces) have a profound influence on the way in which organizations manage their supply chains. Proponents of the e-marketplace concept suggest that web-based trading systems, such as World Wide Retail Exchange (WWRE) and GlobalNetXchange (GNX), would enable companies to more efficiently buy, sell, and manage their supply chain processes on a global scale. This study investigates the extent to which e-business tools of the e-marketplace are used by channel members in the retail sector for business-to-business supply chain management (SCM). The study is based on a survey involving food service companies, retailers, and wholesalers in the UK. It is shown that the e-marketplace supply chain applications enable the majority of companies to automate transaction-based activities and procurement-related processes rather than strategic supply chain activities. The results also indicate that full participation in e-marketplaces requires companies to integrate their internal and external supply chain activities and share strategic information.     

Demand chain management-integrating marketing and supply chain management

This paper endorses demand chain management as a new business model aimed at creating value in today's marketplace, and combining the strengths of marketing and supply chain competencies. Demand chain design is based on a thorough market understanding and has to be managed in such a way as to effectively meet differing customer needs. Based on a literature review as well as the findings from a co-development workshop and focus group discussions with marketing and supply chain professionals, a conceptual foundation for demand chain management is proposed. Demand chain management involves (1) managing the integration between demand and supply processes; (2) managing the structure between the integrated processes and customer segments and (3) managing the working relationships between marketing and supply chain management. Propositions for the role of marketing within demand chain management and implications for further research in marketing are derived.     

浅谈供应链管理

供边管理是一个较新的概念,它从一个新视角把企业的商品生产从原料供应、组织生产到市场销售看作一条供应链。简单介绍了供应链的基本概念,性质分类,初步分析了供应链的管理策略,指出不同性质的产品须有不同类的供应链。合适的供应链对企业的重要性。     

Decision support for build-to-order supply chain management through multiobjective optimization

This paper aims to identify the gaps in decision-making support based on multiobjective optimization (MOO) for build-to-order supply chain management (BTO-SCM). To this end, it reviews the literature available on modelling build-to-order supply chains (BTO-SC) with the focus on adopting MOO techniques as a decision support tool. The literature has been classified based on the nature of the decisions in different part of the supply chain, and the key decision areas across a typical BTO-SC are discussed in detail. Available software packages suitable for supporting decision making in BTO supply chains are also identified and their related solutions are outlined. The gap between the modelling and optimization techniques developed in the literature and the decision support needed in practice are highlighted. Future research directions to better exploit the decision support capabilities of MOO are proposed. These include: reformulation of the extant optimization models with a MOO perspective, development of decision supports for interfaces not involving manufacturers, development of scenarios around service-based objectives, development of efficient solution tools, considering the interests of each supply chain party as a separate objective to account for fair treatment of their requirements, and applying the existing methodologies on real-life data sets.     

国内烟草产业的供应链竞争战略

烟草作为特殊商品，在特殊的管理体制下，其供应链呈现与一般产品不同的特殊性。由于各个利益团体的冲突，导致供应链的断裂，从本质上削弱了供应链的竞争力。本文从烟草供应链的特征和结构分析出发，构建了烟草供应链的竞争力结构，提出在现有体制模式下，以核心企业为中心对烟草供应链进行集成，实施供应链竞争战略可以在一定程度上弥补断裂的供应链。     

闭环供应链管理--我国电子制造业应对欧盟WEEE指令的管理变革

2003年欧盟颁布WEEE指令，彻底引爆了废弃电子产品循环再利用问题，对全球电子制造业带来革命性的影响。为应对这一指令，我国电子制造业需遵循闭环供应链管理的思想，通过整个行业内供应商、制造商、零售商，以及产品回收商和再处理商等众多企业的相互合作来共同攻关。为此，本文就闭环供应链管理进行了详细介绍，并深入分析了这种管理所面临的问题和机遇，最后就我国电子制造业如何成功实施闭环供应链管理提出相应建议。     

Strategic marketing in global supply chains: Four challenges

Supply chain management has emerged as a critical arena in which firms can find significant cost reduction opportunities, giving them a cost advantage over competitors. When supply chain management orientations are adopted by several firms in a supply chain, together they can significantly reduce supply chain costs pitting supply chain against supply chain. However, the pursuit of cost savings opportunities is not the only objective of supply chain management. Superior supply chain management can facilitate marketing strategy and lead to the creation of superior customer value, satisfaction, and loyalty, which in turn lead to improved product profit margins, overall firm profitability, and overall corporate growth. However, marketing strategy is problematic in global supply chains. Specifically, four significant strategic marketing challenges exist that relate to the development and execution of marketing strategy in global supply chains. This article draws attention to these challenges to stimulate managerial and research efforts that will move marketing strategy through the 21st century.     

我国城市供水需求侧管理与水价体系研究

水资源的稀缺性使得水需求侧管理成为城市供水规制的重要内容。本文对水需求侧管理与水价体系的关系进行了实证的检验。结果表明,价格水平与价格结构均对人们的水需求产生了显著的影响。这意味着在我国水价体系可以作为水需求侧管理的主要手段以激励人们节约用水。本文进一步考察了水价的影响因素,并提出了水价体系改革的建议。     

ERP application in China: An overview

Enterprise resource planning (ERP) systems are among the most important enablers for business intelligence and planning functionality in supply chains. We provide an overview of ERP research and its development and implementation in China. We describe the current market, challenges and future trends for ERP software in China. Cases are provided where ERP implementations have been used to enhance supply chain management of major companies. One of the (not unexpected) findings is that not only analytical data concepts play an important role in successful ERP implementations in China but also cultural and language aspects.     

An empirical analysis of supply chain risk management in the German automotive industry

The purpose of this paper is the empirical analysis of supply chain risk management practices. The analysis is based on a survey with 67 manufacturing plants conducted in the German automotive industry. After investigating the vulnerability of supply chains in general and examining key drivers of supply chain risks, the paper identifies supply chain risks by analyzing their likelihood to occur and their potential impact on the supply chain. The results are visualized in the probability-impact-matrix distinguishing between internal and external supply chain risks. Furthermore, instruments for dealing with supply chain risks are investigated. Therefore, the impact of supply chain risk management on performance is tested. In order to distinguish between companies with a high degree of supply chain risk management and those with no or only limited implementation the plants are grouped by means of a cluster analysis based on factors reflecting the instruments of supply chain risk management. In particular, groups are created representing two different approaches to deal with supply chain risks, i.e. reactive and preventive supply chain risk management. The clusters are investigated concerning differences in terms of performance criteria. The analyses reveal that companies with a high implementation degree show a better supply chain performance. Furthermore, the results show that the group using reactive supply chain risk management has higher average value in terms of disruptions resilience or the reduction of the bullwhip effect, whereas the group pursuing preventive supply chain risk management has better values concerning flexibility or safety stocks.     

Decision models in global supply chain management

Integrative decision making is key to effective supply chain management (SCM). This article examines five illustrative supply chain decision models that demonstrate the importance of integrating the decisions across the supply chain. The models that are discussed illustrate the diversity of analytical approaches and their usefulness in managing global supply chain issues. The paper identifies potential areas of additional research where analytical modeling can generate useful insights. The paper also presents a short categorization of decision models from literature.     

Strategic relationships between boundary-spanning functions: Aligning customer relationship management with supplier relationship management

This review focuses on the potential impact of enhanced strategic relationships between the boundary-spanning functions in supplier organizations. Specifically, the concern is with alignment between the organizational groups managing: marketing, sales and strategic account management; purchasing and supply strategy; and, collaborations and external partnerships. The topic is framed by the organizational evolution being driven by market change, and the search for superior innovation capabilities and business agility. These changes bring new challenges in cross-boundary integration and managing complex market networks. The logic is that strategic external relationships (with customers, supplier and partners) should be mirrored in strategic internal relationships (between the functions with lead responsibilities for managing relationships with customers, supplier and partners). Approaches to enhancing this capability include process management, internal partnering strategies and internal marketing activities. The discussion identifies a number of implications for practice and new research directions.     

Data-driven simulation of the supply-chain—Insights from the aerospace sector

With the increasing complexity of supply chains in aerospace manufacturing, simulation has become a powerful tool to assess performance. Conventional simulation models are constructed by experts, limiting their usefulness for non-experts. Here, the concept of data-driven simulation is used, where the simulation model is constructed automatically using input data from company IT systems. The paper describes the concept and operation of a supply-chain model builder that has been developed. An example model is provided from the civil aerospace sector. The study shows that data-driven simulation can be useful to support the design and improvement of supply chains. The nature of the conceptual model, model verification and validation in data-driven simulations are discussed. Data-driven simulation is not a replacement for general-purpose simulation tools, but an adjunct valuable in certain circumstances. It can allow a variety of scenarios to be explored relatively quickly without a high level of simulation expertise.     

Strategic Internet application trends in supply chain management

The Internet is evolving as a powerful force in the new marketplace where the nexus of competition has changed from individual firms to efficient supply chain networks both between firms and within industries. This study explores Internet adoption patterns and operational applications in US supply chain networks. The data reveal that the integration of the Internet into supply chain management applications has increased and has moved away from indiscriminate application of novel Internet technologies towards becoming a focused endeavor with precise expectations and measurable goals. Specifically, the study finds that Internet usage within supply chains is maturing as evidenced by enhanced and increased productivity, reduced costs and increased profit for participating firms.     

Supply chain risk, simulation, and vendor selection

This paper considers three types of risk evaluation models within supply chains: chance constrained programming (CCP), data envelopment analysis (DEA), and multi-objective programming (MOP) models. Various risks are modeled in the form of probability and simulation of specific probability distribution in risk-embedded attributes is conducted in these three types of risk evaluation models. We model a supply chain consisting of three levels and use simulated data with representative distributions. Results from three models as well as simulation models are compared and analysis is conducted. The results show that the proposed approach allows decision makers to perform trade-off analysis among expected costs, quality acceptance levels, and on-time delivery distributions. It also provides alternative tools to evaluate and improve supplier selection decisions in an uncertain supply chain environment.     

Setting operating policies for supply hubs

This paper deals with the joint management of operations at the supply hub for the customer and the upstream supplier. Different operating conditions are considered, namely, backordering, minimum and maximum specified inventory levels. Some analytical insights on better managing suppliers operating under a vendor managed inventory program are presented. Essentially, we show that the penalty cost imposed on over- and under-stocking, and the min–max policy for hub inventory reside in the power of the hub operator. The relationship between supply hub policy and performance measures is quite complex and non-linear in nature. We suggest a structured hierarchical approach which can help supply hub in achieving balance between various parties involved in chain. A numerical example and an algorithm are included to highlight this result.     

从产品供应链管理走向信息化篚价值网络管理：双案例研究

近年来产品供应链管理得到了广泛的关注,而产品供应链强调的是产品从供应商到分销商乃至最终客户的流程活动,基于此很多供应链信息技术的运用都是支持这一活动过程的,然而,随着经济全球化以及市场变化的加剧,使得企业越来越从产品供应链转向信息化为基础的价值网络。通过安吉物流以及苏宁电器的供应链信息化运作为研究对象,揭示了新时代价值网络管理的特征以及组织方式。指出价值网络管理的运行不仅是供需之间的产品经营和信息的协同,更是计划、知识、流程和投资行为的协同化,此外在组织方式上,则是以服务为中心、供需互动为手段、链式、辐射式、星座式创新为基础的综合管理体系。     

Applying activity-based costing in a supply chain environment

Traditional intra-firm cost accounting tools are not appropriate in the context of supply chain management, as there are no standards for the definition and composition of costs. This prohibits exchange and comparison of cost data among different supply chain members. Against this background, several activity-based costing models for inter-firm cost accounting have been proposed. Evaluating these models, a conceptual framework for activity-based costing in a supply chain has been developed. This also forms the basis for a single case study conducted at Europe's largest company for façade components. This demonstrates how significant inter-firm cost saving opportunities can be identified and offers a first step in assessing the suitability of the proposed model.     

Managing for Speed To Avoid Product Obsolescence: A Survey of Techniques

Competition among product manufacturers is intensifying in many industries. The nature of this competition forces firms to manage the product supply process for speed to avoid product obsolescence and decreased competitiveness. Rene Cordero describes a number of time-saving techniques and develops a framework for managing the product supply process for speed: making speed a central objective of the firm, selecting faster product strategies, managing for the speedy implementation of these product strategies, and managing human resources for speed. Although speeding the product supply process requires significant changes in the traditional management of product development, managing for speed can bring benefits such as faster response to market needs, reduced product cost, and increased product quality.     

钻完井区域化管理模式在渤海油田的实践与应用

分析了渤海辽东湾区域钻完井作业存在物料供给距离远、补给周期长,现场物料消耗大、需求紧张,船舶与物料费用高等问题。通过设置区域总监积极参与船舶、物料动态管理,优化船舶安排、重点租赁工具跟踪、作业点区域化管理,提高了船舶使用效率,满足了现场需要,达到了供需平衡,节省了运输成本。