周哲：从技术入口做天使

他不参与公司管理,只提供技术帮助,这也是许多创业公司的需求2007年年底,一个偶然的机会,周哲做了一把天使,然后觉得天使也不是那么难,于是开始全职做这个事。     

离开大公司

正如果你是大公司高管,并且准备创业,他们可能会给你一些启发。他们从网易、盛大、IBM出来创业。就动机而言,离职创业的大公司高管,与普通的创业者并无不同:对现状不满。当然,前者的"现状"相对较好,但上升之路基本已走到尽头,如网易原副总裁杨斌、IBM北方区原电信总监胡震生。他们心有不甘,唯有创业。至于"潜入"大公司只是为创业做准备者,如"在路上"创始人陈伟(盛大原运营平台总监),尚在少数。对于这些有勇气改变自己的创业者,高管经历是宝贵的财富。1.和讯网的从业经历让我初步理解了什么叫作互联网产品,建立了运营思维。网易让我知     

大数据时代的电子商务服务模式革新

以大数据时代背景为主的电子商务服务已经加入太多个性化信息推荐服务内容,这也是现代化信息时代基于客户多元化需求的一种商务服务模式革新。它为用户提供产品与服务的同时,也提高了用户在海量信息中快速准确找到符合需求产品信息的精度与效率,还能基于个性化信息检索主动向用户推荐符合其偏好的相关产品与服务,非常人性化。本文简要分析了大数据时代与电子商务个性化服务模式的相关理论。详细解析了大数据个性化信息服务应用中所涉及的主要技术,给出服务模式相关的构建思路。     

TMT社会网络、公司创业与企业绩效关系研究

拥有大量内外部信息资源的高管团队(TMT),其社会网络不但可以提供公司创业的机会来源,也是企业现在绩效和未来绩效的影响因素。TMT的社会网络只有通过公司创业机制才能转化为企业绩效的价值创造过程。中国背景下的实证研究显示:TMT社会网络、公司创业都与企业绩效正相关,对于企业而言,要高度重视通过管理手段激励整个高管团队的所有成员去构建有效的内外部社会网络;公司创业的价值增值中介作用也得到证实,公司创业发挥着重要的资源整合作用,有价值的TMT内外部社会网络只有充分融入企业的产品或服务创新,以及深层次的战略更新过程中,为企业的价值增值服务,才能转变为企业绩效。     

新电改下售电公司运营模式研究

立足我国新一轮电力改革的实际,结合国外现有的售电公司的运营现状和运营模式的分析,文章设计了适合我国售电公司的运营模式,分别为个性化服务、网络化服务、节能服务和电力共享服务。最后,以盈利为基本出发点,对我国不同类型售电公司如何选择运营模式进行了分析。     

基于服务创新和内部创业的公司成长战略

传统制造企业和服务企业都面临着市场全球化、需求个性化、产品和服务集成化的新的竞争平台,企业的成长更多地依赖于对新商业机会的识别和利用;多数现存企业应以顾客需求为导向拓展价值创造领域,实施基于服务创新和内部创业的成长战略。对创业者和创业过程进行系统化的管理,开发和提供技术与知识型密集型服务,是获取竞争优势并实现战略转型的基本路径之一。     

网络营销中的客户忠诚培育与管理

随着市场竞争的不断提高,客户的要求也越来越高,其个性化需求逐渐成为发展趋势。个性化生产与定制还有所不同:定制是生产者根据客户的需要来设计产品或服务,在网上购物表现为客户从一系列菜单中选取自己所需的产品或服务特征,把它们告诉生产者;而个性化生产则是一种客户参与设计、共同与企业塑造需求的过程。企业根据客户的需求设计、生产能使客户高度满意的产品或服务,使客户变为真正的忠诚客户。     

月度人物

马云阿里巴巴集团主席上榜理由淘宝网"一拆为三"上榜等级★★★★★(五颗星)简评马云表示,当下客户的需求正在发生变化:一方面,网上消费购物这种形式日趋主流,下一步"我们要为消费者提供更专业和个性化的服务"。另一方面,随着内需的展开和企业的转型,越来越多的企业将会使用电子商务来服务客户,他们需要的支持和服务也是大不相同,"所以我们必须从以淘宝网为主的消费者平台升级为‘无处不在’的供需双赢的消费平台"。"我们相信淘宝分拆能创造更大的产业价值、公司价值和股东利益,也不排除未来集团整体上市的可能。"根据规划,"大阿     

智能个性化服务在数字图书馆中的应用研究

所谓"智能个性化服务"即围绕读者需求为其提供的个性化服务。目前,我国很多资源应用商都在不断地提升自己的产品质量,但在智能化数字资源服务建设的过程中,仍需海量数据作支撑,并结合用户的偏好和需求为其提供满意服务。文章主要对智能个性化服务在数字图书馆中的应用进行分析和研究。     

如何更灵巧地营销?

正从智慧的商务的角度来看,销售只是体验的一个方面,必须将客户洞察转化为行动,帮助公司从"采购、营销、销售和服务"四方面实现新一代电子商务流程。我们身处这样的一个时代:消费者每时每刻都会产生庞杂的数据,他们不再是会被广告左右的"温顺小绵羊",他们不愿意受企业摆布,而是追求更加个性化的产品和服务。如何跟上消费者演变的速度,满足消费者对于个性化信息获取的需求呢?基于数据分析所进行的技术化营销可以达成这一目的。     

Enemies of cloud services usage: inertia and switching costs

This paper examines the direct and mediating role of inertia on the likelihood of adopting cloud services by individual users, and provides the reasons of the inertial behavior. The study is focused on Google Drive cloud services. The results emphasize the importance of inertia and switching costs in explaining the resistance to use cloud services. Furthermore, inertia partially mediates the relationship between switching costs and cloud computing services usage. Finally, it is found that inertia in the use of prior IT is mainly explained by convenience rather than by loyalty. From the point of view of the service provider, these results have implications on its marketing strategy.     

云服务在港口物流企业中的应用研究

近两年来,基于云服务的相关研究和应用成为了人们热议的话题,云服务所具有的便捷性、高性能、通用性、资源动态共享等优势,对于港口物流企业24小时动态集港等业务具有非常大的帮助。笔者设计了一套云服务平台,实现了办单、作业、计费、费收等不同业务系统的数据互联互通,规范了业务流程,提高了工作效率,形成了"事找人"而不是"人找事"的办公模式,提升了港口物流企业的整体运营效率。     

中国移动云计算发展探究

随着云计算概念被Google、Amazofl、IBM等公司高调推出，各主要的IT巨头纷纷提出了自己的云计算计划。现在，云计算的火爆也在向电信领域蔓延。国际上，全球电信运营商正在积极寻找云计算带给电信业的机会，部分运营商甚至已经宣布为客户提供基于云计算的服务。在中国，云计算也被电信运营商提上桌面。本文主要针对云计算这一概念，论述云计算对电信运营商的重要性，中国移动向云计算转型的必要性以及中国移动目前的云计算发展现状。     

International Consumer Attitudes Toward Cloud Computing: A Social Cognitive Theory and Technology Acceptance Model Perspective

The purpose of this article is to examine the factors affecting consumer attitudes toward cloud computing in the United States and Australia. The technology acceptance model and social cognitive theory are utilized to test relationships between technology acceptance model constructs (perceived ease of use and perceived usefulness) with individual characteristics that are shaped by environmental factors as part of social cognitive theory (consumer innovativeness, security concerns, performance expectations, and social networks) on consumer attitudes toward adopting cloud computing services. Consumers in the youth segment are used to test the hypotheses in two different countries (the United States and Australia). The results of the analysis indicate similarities and differences related to behavioral intentions and adoption behavior toward cloud computing services. © 2015 Wiley Periodicals, Inc.     

Evaluating single sign-on security failure in cloud services

Business use of cloud computing services is motivated by ease of use and potential financial cost reductions. Service failure may occur when the service provider does not protect information or when the use of the services becomes overly complex and difficult. The benefits of cloud computing also bring optimization challenges for the information owners who must assess service security risks and the degree to which new human behaviors are required. In this research, we look at the risk of identity theft when ease of service access is provided through a single sign-on (SSO) authorization, asking: What are the optimal behavioral expectations for a cloud service information owner? Federated identity management provides well-developed design literature on strategies for optimizing human behaviors in relation to the new technologies. We briefly review the literature and then propose a working solution that optimizes the trade-off between disclosure risk, human user risk, and service security.     

Wettbewerbsveränderungen im Kontext der Smart-Meter-Einführung in Deutschland

Triggered by the “Messstellenbetriebsgesetz” (metering point operations act), millions of electricity end-users and operators of decentralised energy production facilities face the re placement of their electricity meters by networked intelligent measurement systems (iMS; also better known as smart meters) in Germany in the coming years. Against the background of the legal context of iMS and an overview of their new capabilities, the present article discusses competitive effects of their launch on (1) companies that supply key iMS components to the electricity sector and (2) iMS operators. The analysis reveals that the increasing deployment of decentralised plants generating power from renewable sources, in conjunction with the digitalisation of electricity networks, paradoxically promote a decrease in the number of viable metering point operators. This leads to an increase in market concentration among iMS operation suppliers in favour of large scale utilities and financially strong players from outside the electricity industry which sell billing services covering various ancillary consumption costs of rental flats.     

Reengineering--setting a course for radical change

When you pull up anchor and start reengineering, the seas can look a little rough. Here's what the strategist can expect when retooling some of the typical business processes that make up an average company: manufacturing, sales, information technology, back office/support services, and human resources.     

Consumers and services of general interest: Is EC consumer law the future?

Services of general interest, such as telecommunications services, postal services, and the supply of electricity and gas have received much attention over the last decade. Welfare-oriented public service models have come under the pressure of market-oriented approaches. Whilst access to services of general interest is frequently regarded as an important element of citizenship in the EC, recent consumer law programmes have placed them into the context of consumer law. This article discusses the implications that a consumer law approach could have on services of general interest. It concludes that consumer law cannot deal with services of general interest in a comprehensive manner but that their citizenship dimension requires special instruments that safeguard access to services of general interest where market failure is predictable.     

Inter-firm relational resources in cloud service adoption and their effect on service innovation

This study examines (1) inter-firm relational resources for cloud service adoption and (2) their effects on service innovation. A research model and the related hypotheses are developed based on resource-advantage (R-A) theory that combines inter-firm relational resources identified in theoretical and empirical research as important antecedents of cloud service adoption and its effect on service innovation. This study collects data from 165 managers from service firms in Taiwan. The results show that resources, including reliability, cost, and compatibility significantly affect a firm’s cloud service adoption. Furthermore, the adoption of cloud service significantly contributes to service innovation. The findings add to the current understanding of service innovation in two important ways. First, drawing on R-A theory, this study is among the first attempts to identify inter-firm relational resources (reliability, cost, compatibility, and customer orientation) for cloud service adoption and their effect on innovation performance. Second, this study introduces cloud services as effective technological platforms for a firm and its business partners to share, integrate, and reciprocate information, knowledge, and experience for service innovation.     

基于SLA的面向服务的基础设施

SOI/IaaS是指以服务的方式来提供基础设施的供给模型，它是云计算服务的重要基 础，而SLA协议成为了SOI发展的助推器。介绍了SLA@SOI小组的研究工作，主要是S LA@SOI小组中SLA协议的基本思想和该小组提出的基于SLA的SOI框架，并总结 了在该框架下管理基础设施的基本原理和基本过程。最后分析了该领域的未来发展方向。这 项研究对云计算有着极为重要的意义。