Book Review

The Global Nomad: Backpacker Travel in Theory and Practice. G. Richards and J. Wilson (eds). Clevedon: Channel View Publications, 2004. 1-873150-76-8     

The multiple logics of tourism development in China

It has been widely demonstrated and accepted in the sustainable tourism literature that tourism development involves multiple stakeholders. However, little research has been conducted to examine the logics guiding and explaining the behaviours of the stakeholders in tourism development. Guided by the institutional logics perspective and stakeholder theory, this study identifies the logics of different stakeholders in China's tourism development through fieldwork in two tourism development cases (Yalong Bay and Haitang Bay) in Hainan Province and content analysis on secondary data from multiple sources. The logic of pursuing political legitimacy, the logic of fiscal income maximisation, the dual logics of the market and politics, and the logic of pursuing economic benefits were identified to be the dominant logics driving the behaviours of the central government, local government, tourism enterprises and local communities, respectively, in China's tourism development. This paper contributes to a better understanding of the dynamics of tourism development in China.     

Asymmetric impact of oil prices,exchange rate,and inflation on tourism demand in Pakistan: new evidence from nonlinear ARDL

This study scrutinized the asymmetric impact of oil prices, exchange rate, and inflation on tourism demand in Pakistan using [Shin, Y., Yu, B., & Greenwood-Nimmo, M. (2014) Modelling asymmetric cointegration and dynamic multipliers in a nonlinear ARDL framework. In Festschrift in honor of peter schmidt (pp. 281–314). New York, NY: Springer] nonlinear autoregressive distributed lag (NARDL) model. The NARDL bounds test examined the existence of cointegration in study variables, including CO₂ emissions, institutional quality, oil prices, exchange rate, inflation, and tourism demand. The evidence proposes that disregarding the intrinsic nonlinearities may misinform inference. The estimated NARDL model affirmed long-run negative and significant effect of CO₂ emissions on tourism demand, while institutional quality was positively associated with tourism demand. Furthermore, the findings of the study also suggested long-run asymmetric relationship between oil prices, exchange rate, inflation, and tourism demand.     

What goes up must come down: an evaluation of a zoo conservation-education program for balloon litter on visitor understanding,attitudes, and behaviour

Abstract

Balloons used outdoors can fly away, posing ingestion and entanglement hazards to wildlife. “When Balloons Fly” (WBF) conservation-education program seeks to educate zoo visitors about these threats and encourage the use of wildlife-friendly bubbles at outdoor events. We examined the effect of WBF on visitor knowledge, attitudes, and behaviours (intentions and actions) over 6?months (N?=?624). We compared outcomes among visitors who viewed a presentation and exhibit, to viewing the exhibit-only, and investigated the priming influence of completing a survey before entering the exhibit (pre-survey). Visitors had greater depth of understanding about the impact of balloons immediately following the visit, but post-visit message recall was low. General Linear Models revealed that over 6?months WBF significantly (p < .05) influenced positive attitudes concerning balloon use, increased likelihood to use bubbles, and reduced likelihood to use balloons. Completion of a pre-survey significantly influenced positive attitudes and reduced likelihood to use balloons. WBF is promoting conservation behaviour, with two-thirds of the follow-up sample reporting that behaviours they changed while hosting or attending an outdoor event since their visit were influenced by the zoo experience. Future work can investigate materials that might mimic a priming effect (e.g., worksheets).     

A geography of ecotourism in Cambodia: regions,patterns, and potentials

Tourism visits to Cambodia have expanded rapidly, with over 5 million visitors arriving in the country by 2016. Angkor Wat remains the primary tourist attraction, but increasing numbers of tourists also visit ecotourism destinations. This study draws on Weaver’s [(2002). Asian ecotourism: Patterns and themes. Tourism Geographies, 4(2), 153–172] spatial and structural analysis of ecotourism in Asia as an organizing framework to develop a geography of ecotourism in Cambodia. In a comprehensive review of academic publications, reports, online ecotourism clearinghouses, and project websites, 30 Cambodian ecotourism sites were identified based on 5 ecotourism criteria. A content analysis of ecotourism project websites was then conducted to group together ecotourism sites with common characteristics in particular geographic regions. Each site was plotted on a Google Terrain map, and local and regional terrain, land cover, transport, and other physical features were analyzed, supplemented by detailed geographical data from Google Panorama, Earth, and Satellite map functions. Three relatively distinct ecotourism regions were identified: the (a) mangrove and rainforest region, (b) highland trekking region, and (c) wetlands and waterways region. For each region, tourism gateways and ecotourism development challenges and potentials are elaborated. The paper concludes with a discussion of study findings and their implications for ecotourism development in Cambodia.     

A Survey of Tourist Expectations and Economic Potential for a Proposed Wildlife Sanctuary in a Maasai Group Ranch near Amboseli,Kenya

This paper looks at the ethical, ecological, community, economic and management issues in extending wildlife tourism and conservation beyond national park boundaries in Kenya. It specifically examines the proposed Kuku Community Conservation Area (KCCA). Prerequisites, including the availability of diverse tourist attractions, local community support, the support of tourism investors and other stakeholders are considered. Research focused on interviews with tourists and tour operators visiting the Tsavo-Amboseli Ecosystem. Wildlife was the number one attraction for over 75% of tourists, though some were attracted by the Maasai culture. Most of the tourists (over 75%) were willing to visit a community wildlife sanctuary. This willingness was independent of their belief that the Maasai were actually benefiting from wildlife resources (p > 0.20) but was dependent (p < 0.001) on their desire to have the Maasai benefit. Most of them (over 70%) wanted the Maasai Community to benefit from wildlife and tourism, even though a majority (over 70%) did not know the role the community played in conservation, or (over 80% of them) the socio-economic burden that wildlife places on local communities. A majority (over 60%) of tourists had not visited a Maasai cultural centre, but most (over 70%) would have visited if they knew what was presented there. Based on a simple management model of 46 staff, KCCA could potentially generate a net Ksh10.35 million (US$147,867) annually, in addition to revenue from a proposed cultural centre and resource access benefits for the local community. With the existing tourist attractions in the area and with potential partnerships with tour companies, maximum benefit to the community from the successful tourism industry already operating in the area can be realised, hence legitimising wildlife conservation for the community.     

县域旅游经济制度变迁的实证分析--以杭州地区二县市(淳安县、临安市)为例

本文通过对杭州地区二县市(淳安县、临安市)旅游经济制度变迁的实证考察，剖析了改革开放后我国县域旅游经济制度变迁情况，阐述了影响县域旅游经济制度变迁和创新的因素，并指出了县域旅游经济制度变迁和创新的紧迫性和必要性。     

On bringing people and park together through ecotourism: The Nanda Devi National Park,India

While the need for linking park with people was heavily stressed both at the World Conservation Strategy (1980) and the World Congress of National Parks (1982), the conflict has remained unresolved, particularly in the developing nations. The hackneyed question, who is more important – monkey or man - is still argued. Admittedly, human beings are as much a part of nature as any other animal or plant species. Indeed, it is neither desirable nor feasible to alienate poor people, living in and around parks and protected areas. Modern methods of judicious park management now point more to Integrated Conservation Development Projects (ICDP) than resorting to a traditional “fences and fines” approach. ICDP ensures the conservation of biological diversity by reconciling the management of park with social and economic needs of the local people, who have limited access to resources and few alternative means of livelihood. Paradoxically, these people bear substantial costs – as a result of lost access – while receiving little in return. Nanda Devi National Park in Uttaranchal (India) presents an unsavory example of people and park relationship. It is India's highest park after Kangchendzongha (Sikkim). Characterized by high altitude ecology, the park (625?sq.?km) is profoundly rich in biodiversity, mountain-lores and mythologies. Indigenous communities, particularly Bhotias, have enriched the landscape by their bizarre ways of life. After Tilman and Shipston's successful ascent (1936) of Nanda Devi peak (7817?m), an era of mountaineering and trekking ensued which resulted in degradation of fragile Himalayan environment. Poaching of musk deer and herb smuggling also raised alarm. Considering the dire conservation needs for preserving genetic resources and diversity of species, the area was notified as a National Park in 1982. Subsequently, the park was closed for ecological quarantine. Later it was declared a Biosphere Reserve (1988) and inscribed asa World Heritage Site in 1992. Customary to Third World practices, the park emphasized a policing role excluding local people, displacing them arbitrarily with meager or little compensation for their losses of livelihood. Ban on tourism activities further added to their problem of life and living. The paper discusses the cleavage of park and people and argues that development of sound ecotourism can resolve this conflict and bring park and people together.     

Polar Bear Viewers as Deep Ecotourists: How Specialised Are They?

Studies exploring the impact of environmental interpretation on visitors’ conservation knowledge, attitudes and behaviour often measure impacts as visitors exit tourism sites. For ease of measurement, their intentions are often used as indicators of behaviour change. Recent longitudinal studies suggest that intentions may be poor indicators of long-term behaviour change. This study examines both the behavioural intentions and the long-term conservation behaviour of 100 Australian families participating in a wildlife viewing experience. Respondents who reported being negatively or positively emotionally involved in the experience were more likely to indicate an intention to change their behaviour. New ideas about animals and their habitats were also significantly correlated with the development of positive behavioural intentions. Three months later, for 10 of the 13 conservation behaviours explored, the majority of respondents who intended to increase their participation did not. Implications for using intentions as an indicator of programme effectiveness are discussed. The importance of providing post-visit support that incorporates specific strategies, localised examples, petitions and activities to help visitors convert their intentions into behaviour prior to their enthusiasm waning is highlighted. Suggestions are made for more longitudinal studies in this area.     

Is the rhino worth saving? A sustainable tourism perspective

Southern African countries are increasingly dependent on natural beauty and wildlife for tourism. Conservation is essential for sustainable tourism, and is expensive, especially for threatened and endangered species. The current price of a species only takes into account its current usefulness, often leading to an underestimation of the value of wildlife. This paper contributes to debates on the value of endangered species by estimating current use and non-use values for the rhino, a species under extreme threat. Internationally, literature that values scarce and endangered species uses willingness-to-pay (WTP) to derive a value of the species. This paper uses WTP to determine the non-consumptive use value of the rhino based on three surveys, n = 1291, conducted in South Africa's Kruger National Park (KNP) and compare it to consumptive use values. Non-use and inter-temporal values are also estimated to provide a comprehensive valuation of the rhino. Non-consumptive use values per rhino in KNP are shown to exceed consumptive use values by a minimum of 50%. The threat of extinction is shown to be linked to institutional, market and policy failures. Policy implications include raising poaching fines, raising wildlife value awareness and incentivising the community benefits of wildlife conservation.     

REVIEW OF TEXTBOOKS

ABSTRACT

HUMAN RESOURCE MANAGEMENT FOR THE HOSPITALITY INDUSTRY, 2nd Edition. By Mary L. Tanke. Delmar, 2001, Hardcover, 446 pp., ISBN: 0-8273-7321-X. Reviewed by Steve Siegel

FINANCIAL MANAGEMENT FOR THE HOSPITALITY INDUSTRY, 1st Edition. By William P. Andrew and Raymond S. Schmidgall. Educational Institute of the American Hotel & Motel Association, 1993, Paperback, 472 pp., ISBN: 0-86612-186-2. Reviewed by Steve Siegel     

Book Review

Qualitative Research in Tourism: Ontologies, Epistemologies and Methodologies. London: Routledge, 2004. 0-415-28086-9     

Book Review

In Search of H.V. Morton. Michael Bartholomew. London: Methuen, 2004. 0-413-77138-5     

REVIEW OF PERIPHERAL PUBLICATIONS

Abstract

INTERNET MARKETING FOR YOUR TOURISM BUSINESS. Susan Sweeney. Gulf Breeze, FL: Maximum Press, 562 pp., ISBN: 1-885068-47-6, 2000, US$39.95 (Paperback). Reviewed by Rob Law

THE GUIDE FOR GUIDES: A TOUR GUIDE MANUAL. Michael Noam. Jerusalem, Israel: Noam, 1999, 127 pp. Reviewed by Donald E. Hawkins     

BOOK REVIEWS

Abstract

MANAGING BY VALUES. Blanchard, Ken and Michael O'Connor. Berrett-Koehler Publishers, Inc. (450 Sansome Street, Suite 1200, San Francisco, CA 94111-22330 USA) ISBN: 1-57675-007-8, 1997, 150 pp. (charts, tables, diagrams) $20 US (cloth). Reviewed by William N. Chernish.

GUNG HO!: TURN ON THE PEOPLE IN ANY ORGANIZATION. Blanchard, Ken and Sheldon Bowles. William Morrow (1350 Avenue of the Americas, New York, NY 10019 USA), ISBN: 0-699-15428-X, 1998, xvii + 186pp. (tables and diagrams) $20 US (cloth). Reviewed by William N. Chernish.     

Report: The International Conference on Environmental,Cultural, Economic and Social Sustainability

Tourism Public Policy and the Strategic Management of Failure. William Revill Kerr. Oxford: Elsevier. 2003. 0-08-044200-5     

Conference Report: BEST Education Network Think Tank V: Managing Risk and Crisis for Sustainable Tourism: Research and Innovation

Crisis Management in the Tourism Industry. D. Glaesser. Amsterdam: Butterworth Heinemann. 2003. 0-7506-5976-9     

要素结构变动、制度环境与旅游经济高质量发展

文章在对旅游经济发展质量的内涵构成、影响因素进行文献梳理的基础上,从行动资源与保障机制两个视角构建了旅游经济高质量发展的行动逻辑框架,并对要素结构变动、制度环境及二者交互作用促进旅游经济高质量发展的机理进行了分析。基于效率、结构和环境3个维度构建并测算了旅游经济发展质量指标,运用2003-2016年省际面板数据对理论分析进行了实证检验。结果表明:(1)要素结构变动、制度环境分别是旅游经济发展质量提升的行动资源、保障机制;(2)代表要素结构变动的资本劳动投入比对中、东部地区旅游经济发展质量的正向作用显著,对西部地区的作用不显著,而景区禀赋对中、西部地区的作用显著,对东部地区作用不显著;(3)制度环境对旅游经济发展质量总体上具有正向促进作用,对中、东部地区作用显著,对西部地区的作用尚不显著;(4)制度环境能够调节要素结构变动的作用方向及程度,二者交互形成集成动力对各地区旅游经济发展质量均产生正向作用。针对上述结论,文章从基于供给侧结构性改革推动要素结构升级、制度创新等视角提出了促进旅游经济高质量发展的相关建议。     

Evaluating the sustainability of the gray-whale-watching industry along the pacific coast of North America

This paper reports on the first study to critically examine the sustainability of whale-watching practices along the entire migratory range of a pelagic baleen whale species, the gray whale (Eschrichtius robustus). Commercial boat-based whale-watching operations along the west coast of North America were observed for sustainable practices. Data recorded aboard whale-watching vessels and collected via an online survey were integrated into the Lean Six Sigma quality-improvement tool, in order to review business processes and identify where inefficiency or ineffectiveness exists in specific phases within a process. Whale-watching practices were analyzed using this method for 24 whale-watching companies operating in Canada, the United States and Mexico. The results show a high level of variation in management regimes, and operator non-compliance with guidelines, and highlight avenues to eliminate, revise or reduce inefficiency, and improve practices in the interests of high-quality and sustainable operations. We recommend more specific and operational guidelines that allow operators to focus on high compliance with the most critical aspects of their business operation in order to build the sustainability of commercial tourist interactions with gray whales in their migratory range.     

Book reviews

Abstract

WORKING AT PLAY: A HISTORY OF VACATIONS IN THE UNITED STATES by Cindy S. Aron. Oxford: Oxford University Press, 19 Madison Avenue, New York, NY, 1999, ISBN: 0-19-505584-5, 324 pp. $35.00. Reviewed by John D. Keiser.

ECOTOURISM: AN INTRODUCTION by David A. Fennell. London: Rout-ledge, 11 New Fetter Lane, London EC4P 4EE UK, LSBN: 0-415-20168-3, 1999, xx + 315 pp. (tables, charts, photographs, references, bibliography, index) $75.00 (cloth), $22.99 (paper). Reviewed by William N. Chernish.