对银行现有客户管理系统的改进与实现

经过对部分银行客户管理系统进行调查分析后,发现这些系统虽然处理信息的效率较高,但在数据展现能力上还有待改善的空间,而且在对非大量数据的备份方案上也有更好的选择。本文通过对XML技术进行分析介绍,结合实例,提出并实现了用JDOM技术实现树型视图和XML文档之间的转换、通过XML文档和关系数据库相互转换来实现对非大量数据的备份、恢复和移植。     

对银行现有客户管理系统的改进与实现

经过对部分银行客户管理系统进行调查分析后,发现这些系统虽然处理信息的效率较高,但在数据展现能力上还有待改善的空间,而且在对非大量数据的备份方案上也有更好的选择。本文通过对XML技术进行分析介绍,结合实例,提出并实现了用JDOM技术实现树型视图和XML文档之间的转换、通过XML文档和关系数据库相互转换来实现对非大量数据的备份、恢复和移植。     

一种基于中间件的关系数据库到XML转换方法

利用XML中间件DB2XMLAPI技术可以实现支持JDBC的关系数据库向XML数据的动态转换,并可同时生成相应的内部或外部DTD。而程序员所作的只是更改部分SQL语句,既简化了编程又能灵活地将不支持XML的关系数据库转换为XML。     

XML数据安全系统的研究

可扩展标记语言（XML,eXtensible Markup Language）正逐渐成为分布式计算的通用语言。随着XMLMY-泛应用,尤其是XML在电子商务中的普及,XML数据的安全问题已成为关注的重点。本文主要分析XML数据安全的特殊性,并在分析XML数字签名和XML加密技术的基础上,研究和设计XML数据安全系统。该系统能够对XML文档、XML元素以及任意二进制数据加密、签名,来保证XML数据的安全。     

XML文件的格式转换与输出

XML是一种数据与格式相分离的标记评语言,其内容本身不包含任何格式化内容,而要在页面中显示友好数据格式,则需要借助样式表的转换功能。本文主要介绍了XML文档样式表转换的方式、方法,并以具体实例介绍了在客户端和服务器端加栽XML文件及其转换文件的方法。     

支持分组计算的XML查询平台研究

XML数据是Web上数据交换的事实标准,对XML数据管理的研究具有非常重要的意义.目前,XML文档的查询语言主要有XQuery和XPath,但都缺少分组计算等数据管理功能.针对这些问题,文章分析了目前主流支持XML数据管理的DOM模型,结合标准SQL语言的查询语法,构建了一个符合SQL语法规范、支持分组计算等复杂查询的XML数据查询平台GQXML.实验结果显示,GQXML平台有效实现了分组计算等复杂XML数据查询功能.     

浅议基于XML技术的产品数据管理

主要探讨了应用XML技术实现PDM文档数据的高效管理、交换和充分共享,提出了使用XML表示数据库中的关系数据,并将XML与XSL技术结合,通过JavaBean和JSP响应Internet用户对客户各种信息的请求。     

电子商务中XML数据交换技术的应用研究

在电子商务活动中,需要传送的数据之间存在着因系统异构、模式异构和来源异构而产生的异构数据。基于XML的数据交换技术屏蔽了企业与企业之间的通信方式和数据格式的差异,提供了一个基于XML的文档接收、转换、转发和管理的集成框架。基于XML的电子商务网站平台以XML作为数据的传输格式,极大地改善了电子商务平台的性能。因此,XML技术被广泛用于电子商务中异构数据库访问,用于实现数据的多样显示、商务数据检索、集成等。     

Word的使用技巧

在当前计算机普及的今天,Word文档已经成为人们工作当中处理各种文字的必备的软件之一。Word文档在处理文字方面有着其他软件不具备的强大的功能,因此成为绝大多数职业工作者的第一选择。但是,由于Word文档的功能强大,使用者往往在使用过程中产生一些小问题,这些小问题往往会影响工作人员的工作效率,给工作带来一定的负面影响。因此,作为一名称职的工作人员,必须对Word软件的一些使用技巧进行完全的掌握。文章对Word文档的一些使用技巧进行了简单的介绍,以期为Word文档的操作者提供一定的技术支持。     

基于前缀编码的模型映射改进方法研究

提出了基于前缀编码的模型映射改进方法,实现了XML半结构化数据到关系数据库的映射,从而为将半结构化数据管理转化为传统关系数据库管理奠定了基础。     

面向对象技术在数据库中的应用

面向对象技术应用到数据库领域可以满足某些领域对数据库的需求,面向对象技术应用到数据库领域具有自身的优势,本文介绍了面向对象技术在关系数据库中的实现方式以及对象、类、属性、链类、继承和关联关系在关系数据库中的实现方法。     

New Perspectives on Customer Relationships: How Relational Models Influence Customer Experience and How They Are Activated

Abstract

Much research has been conducted into the determinants of customer experience. However, these studies do not include relationship norms as a possible determinant of customer experience. Nevertheless, there are strong indications that the relationship norms used by a customer are an important factor in customer behavior and customer experience. The purpose of this paper is to investigate the influence of relational models on customer experience and to explain possible differences in presence of relational models. This paper describes the results of two studies. The first study focuses on the effects of relational models on customer experience. This first study shows that the type of relationship has a strong influence on customer experience in terms of consumption emotions, customer satisfaction, and recommendation intention. Knowing that differences in the presence of relational models have a strong influence on customer experience, a second study focuses on finding a possible explanation for the differences in the presence of relational models. We hypothesize that differences in the presence of relational models can be explained by how organizations approach their customers and how customers perceive the organization. Especially, the perceived organizational involvement and freedom of choice as perceived by the customer play an important role. The second study, therefore, focuses on the influence of perceived organizational involvement and freedom of choice on relational models. The study shows that organizational involvement and freedom of choice have a significant impact on the activation of relational models. The findings are interesting for organizations that want to improve customer experience.     

Determinants of knowledge transfer strategy in franchising: integrating knowledge-based and relational governance perspectives

This study presents an integrative model on the franchisor's choice of knowledge transfer strategy by deriving hypotheses from the knowledge-based theory and the relational governance view. First, based on the knowledge-based view, tacitness of system-specific knowledge influences the choice of the knowledge transfer strategy of the franchisor. The higher the degree of tacitness of knowledge, the more knowledge-transfer mechanisms with a high degree of information richness (HIR) are used, such as training, seminars, visits and formal meetings, and the more likely the franchisor chooses a personalization strategy (P-S). Conversely, the lower the degree of tacitness of system-specific knowledge, the more knowledge transfer mechanisms with a low degree of information richness (LIR) are used, such as reports, emails, intranet, databases, and the more likely the franchisor chooses a codification strategy. Second, based on the relational view of governance, trust influences the choice of knowledge transfer strategy of the franchisor. If trust reduces relational risk, more trust reduces the franchisor's use of HIR-knowledge transfer mechanisms and increases the franchisor's use of LIR-knowledge transfer mechanisms. If trust increases knowledge-sharing between the network partners, it increases the franchisor's use of both HIR- and LIR-knowledge-transfer mechanisms. The hypotheses are tested by using data on the use of the P-S in the Austrian franchise sector. The data provide some support for the hypotheses. A new model on the franchisor's choice of knowledge transfer strategy, using knowledge-based theory and relational view of governance is developed, and specifically, the knowledge-based view of Windsperger and Gorovaia [(2011). Knowledge attributes and the choice of knowledge-transfer mechanisms in networks: The case of franchising. Journal of Management and Governance, 15(4), 617–640] is extended by considering trust as additional explanatory variable of the knowledge-transfer strategy.     

Relational Capital: Strategic Advantage for Small and Medium-Size Enterprises (SMEs) Through Negotiation and Collaboration

Collaborative entrepreneurship research suggests that organizations will soon pursue more collaborative relationships throughout a worldwide network of firms, driving a strategy of continuous innovation, specially small- and medium-size firms (SMEs). Tapping into a body of literature that focuses on the importance of human capital in driving long-term success, we merge ideas of collaborative research with a growing body of work on human capital or human resource management in SMEs. Our paper states that it is not the human, per se, that is the real asset but the relationships those humans have that are the most inimitable and important capital. We will discuss how companies use relational capital as the basis for collaborative entrepreneurship. Consistent with our hypotheses, our exploratory study suggests that smaller firms place more value on relational capital than do larger firms. We also have some indication that the key capital that differentiates low vs. high performance, regardless of firm size, is the relational capital aspect. To sum up, relational capital is a fundamental asset for firms, but especially for SMEs, and high performing companies are those that are able to negotiate with others and develop collaborative agreements, thus placing a high value in relational capital.     

Finding good relationships – intended and realized relational governance of international fine wine exchanges

Changes in relational governance have mainly been documented in the form of relationship building, developments and repairs related to tensions, or break-ups of otherwise strong relationships. In this paper, we take a closer look at the relational governance of long-distance international exchanges between producers and importers of fine wine. We contribute by providing evidence for several novel relational governance changes, and we document portfolio effects on governance choices. Fine wine producers and importers intend on relational governance for most of their international exchanges, but they may end up being terminated, relegated to market governance, or settle as incomplete relationships.     

Community Engagement: Exploring a Relational Approach to Consultation and Collaborative Practice in Australia

Community engagement is increasingly being employed by Australian organizations as a key strategy to incorporate representative community opinions into decision-making. This trend is reflected by Australian local and state governments legislating for community consultation in major infrastructure projects and the increasing role of public relations practitioners to manage these programs. This study explores community engagement founded on relational theory and proposed a typology of engagement employing a relational framework. An exploratory study of 20 Australian infrastructure projects with a mandatory consultation component is analyzed applying this framework. Results indicate little discrimination between the terms engagement, consultation, and participation; however, a range of tactics supported both collaborative and advocacy approaches. The implications for adopting a relational framework for community engagement programs are discussed.     

Marketing Innovativeness on Marketing Performance: Role of Religio-Centric Relational Marketing Strategy

Abstract

This paper is an empirical study aimed at investigating the effect of marketing innovativeness, market sensing capabilities and customer relationship management on marketing performance. The researchers tried to develop and solve the problem of the gap between marketing innovativeness and marketing performance. The respondents of this study were 318. Some of them are leaders or owners of SMEs Muslim fashion in Central Java, Indonesia. Data was analyzed by using Structural Equation Modeling (SEM). The results of the study show that marketing innovativeness (MI) has no significant effect on marketing performance (MP), while market sensing capabilities (MSC) and Customer Relationship Management Capabilities (CRMC) have a significant effect on marketing performance. Likewise, marketing innovativeness, market sensing capabilities, and CRM capabilities have a significant effect on the religio-centric relational marketing strategy. Furthermore, religio-centric relational marketing strategy (RRMS) is able to mediate the relationship between marketing innovativeness and marketing performance.     

The dynamics of relational competencies in the development of born global firms: A multilevel approach

From a multilevel approach, this paper focuses on the born global firms and the relational competencies that they use to initiate, maintain, and expand their international social networks. To do so, we detail the three levels of relational competencies (individual, collective, and organizational) and undertake an exploratory qualitative research based on interviews with French entrepreneurs of born global firms and experts who support their development. This study allows us to reach two sets of findings: firstly, a repository of thirteen relational competencies mobilized in born global firms as well as their development mechanisms; secondly, a dynamic view of these competencies, based on initiation, consolidation and expansion situations in which relational competencies and their development mechanisms are activated. Our study may lead entrepreneurs to identify competencies they hold at all levels (individual, collective, and organizational) but without necessarily implementing, as well as provide keys to develop any that are lacking in order to improve their internationalization strategy.     

LINKING STRATEGY,STRUCTURE, PROCESS,AND PERFORMANCE IN INTEGRATED LOGISTICS

The current research was undertaken to present and test a framework of supply chain logistics integration that synthesizes current logistics thought with an established theory of organizational design. The framework portrays performance as an outcome of appropriate alignment between strategy, structure, and processes. The results support the contention that a firm that pursues a relational strategy, develops information and measurement structures to support relational processes, and then uses these tools to implement and execute integrated operations will experience high levels of logistical performance. In addition, the results indicate that superior logistics performance is related to simultaneous integration of internal and external operational processes.     

Relational Strategies in the Textile Sector

Abstract

Nowadays, the development and maintenance of close relationships with customers and other exchange partners are the main routes to success in the present markets. The continual changes in information technologies facilitate the introduction of relational strategies. This paper focuses on the use of the Internet as a relational strategy and analyses the effect of such strategies on customer satisfaction and loyalty. The textile sector was chosen because it is currently in difficulties due to changes in its close environment.