What role for social scientists in risk expertise?

When it comes to risks – health and environmental risks, like those linked to the use of nanotechnologies, pesticides, etc. – three main groups of actors are easily identified, brought together through boundary organisations such as environmental and sanitary risk agencies: the natural and technical scientists, who provide their expertise to assess risks (especially toxicologists, epidemiologists and microbiologists); the policy makers, who take decisions regarding risk management and risk regulation; the lay public, who are more and more involved in participatory frameworks. Sometimes three other groups of actors are added: the ‘economists’ who can for instance conduct cost–benefit assessments or multi-criteria analyses (especially ecological economists, public economists, political economists and social economists); the ‘philosophers’/‘ethicists’ who can use ethics to highlight moral choices and responsibilities in face of risks; and the ‘jurists’/‘legal experts’ who can justify authorisation or interdiction according to law. Inversely, there is a group of actors which is not clearly identified, that of social scientists, even though a considerable quantity of social science knowledge on risk has been produced. Why is there such a discrepancy? This article, based on a critical review of the literature, aims to make sense of the fuzziness surrounding the involvement of social scientists when it comes to risk expertise. The article shows that one reason for this puzzling situation is to be found in the gap between what social scientists often want to do when they are called in as risk experts and what natural scientists and public policy makers actually expect from them.     

Environmental,social, and governance practices and perceived tail risk

Using the implied volatility smirk on individual equity securities to measure perceived tail risk, we find that better environmental, social and governance (ESG) practices significantly reduce ex-ante expectations of a left-tail event. Our findings are robust to using multiple model specifications and to adjusting for potential endogeneity concerns. We also show that, while practices in each ESG pillar are important in reducing perceived tail risk, the environmental pillar plays the most important role. Our results indicate that investors consider strong ESG practices to be insurance against left-tail events rather than wasteful investment borne out of managers’ own values or self-interest.     

Great deeds or great risks? Scientists’ social representations of nanotechnology

Nanotechnologies are becoming a larger presence in everyday life and are viewed by governments and economic actors as a key area for development. The theory of social representations suggests that specialist views eventually disseminate to shape representations among the public. Yet nanotechnologies remain relatively little known to the general public. The media emphasize potential benefits, while potential risks get less attention. The literature has not yet addressed whether representations by a well-informed population (scientists) are indeed structured in terms of the risk–benefit polarity that dominates research framing to date. We attempted a systematic assessment of how background knowledge about nanotechnology may influence experts’ perception. Study 1 delivered the first demonstration derived from a qualitative analysis confirming the existence of a polarized representation of nanotechnologies, contrasting opportunity (medical, economic, and technological) and risk. Interestingly, risk was distinguished at two levels: that associated with nanomaterial characteristics (toxicity, reactivity) and at the larger scale of impact (health, environment, legislation). Does this polarity indicate a ‘yes, but’ logic (nanotechnology carries opportunity but also risk), or two clusters of specialists (sensitive, respectively, to opportunity or to risk)? Study 2 surveyed a larger sample of experts who self-described their scientific background and role viz. nanotechnology. Role had no influence. Specialists consensually viewed that nanotechnology represents opportunity, but depending on scientific background they did not agree to the same extent that nanotechnology also constitutes a risk. Participants with a physics and chemistry background tended to represent nanotechnologies predominantly in terms of opportunities and not in terms of inherent risks or impacts. In contrast, toxicologists, life and social scientists appeared to explicitly incorporate both benefits and risks in their representation of this new technology. Environmental scientists were a more diverse group, divided between the two patterns of representation.     

Conceptualising social risk and business risk associated with private sector development projects

There are various definitions of social risk. For some, social risk pertains to social protection, and risk-taking is thought to enhance human welfare. For others, social risk is contrasted with empirical risk, where the perception of risk by lay members of society differs from that of experts in any given field. More recently, social risk has come to be associated with the potential future negative social impacts of corporate activities and private sector development on individuals and groups. This paper theorises the relationships between social risk and business risk in the context of private sector developments. Many business leaders continue to conflate social risk with their existing understandings of business risk, with social risk understood to be the risk to the business arising from the actions of community stakeholders. Conceiving of social risk in this way has implications for the discrete identification, prevention and mitigation of social and business risks and impacts, and has ramifications for corporate risk management strategies, as well as companies’ relationships with community stakeholders.     

Reducing microbiological risk in the kitchen: piloting consensus conference methodology as a communication strategy

Foodborne diseases are a major public health problem. Improper storage and food preparation at home can favour microbial contamination of food. Consumers play a crucial role in controlling this risk. To reduce exposure to risk, it is essential to provide information and guidance on contamination management in the home. The aim of this study was to pilot a method of participatory communication addressed to young consumers and designed to reduce the microbiological risks associated with the consumption of meat products. The methodology was based on application of the ‘consensus conference’ model on food safety issues. The consensus conference served not only as a participatory strategy to share knowledge but also as a method for sharing in the development of risk communication content (guidelines) to be disseminated to the reference target. Young people’s perceptions, habits and behaviour in the kitchen were explored in the preparatory stage of the consensus conference by means of a survey and a focus group. Three consensus conferences were held in Italy attended by 60 university students (19 and 22 years old). Application of the consensus conference model as a communication process proved to be an effective opportunity to engage young consumers and experts on the topic of food safety. This discursive participation approach was broadly welcomed by the participants. Specifically, direct interaction with the experts was considered to be an important part of the communication process. The findings of the project were used to select concise communication content based on the perceptions, behaviours and fact-finding needs of the selected target. Publication of this content in the form of guidelines on microbiological risk management at home has enabled the results of the consensus conferences to be extended and the targeted communication material on risk reduction in daily food handling practices to be disseminated.     

Public sector risk managers and spending cuts: mitigating risks

This paper reports case study research, the results of which are used to consider whether councils have recognised the potentially substantially increased social risks they may create as they seek to reduce their spending in line with the UK Government’s programme of public sector austerity. It discusses the conceptual shift in the public sector risk management literature towards social risk management (SRM), presents empirical evidence of social risks and considers the approach to SRM developed by other organisations. It finds no evidence of SRM within the case study authorities and so advocates a shift in the public sector risk management culture from a preoccupation with defensive-institutional risk management practices to a more proactive social dimension. In so doing, it discusses the goals of SRM, the constraints limiting their achievement, metrics for measuring social risk, tools for mitigating social risk and the problems faced when operationalising SRM.     

The prophecy of Ulrich Beck: signposts for the social sciences

Abstract

This special issue on the legacy of Ulrich Beck is aimed to stimulate reflection both on the specific uses to which Beck’s conceptual and theoretical apparatus can be put within risk studies and the wider significance of his academic project for the social sciences. In this end-piece, we draw out the key themes which surface in the different contributions relating to five particular areas: the nature of risk; advancements in methods; issues of non-knowledge and uncertainty; the development of cosmopolitan risk communities; and the situated character of individualization. We discuss the implications of the accounts contained in this special issue and reflect on the impact and influence of Beck’s sustained engagement with colleagues around the globe, concluding that the concepts and methods that Beck bequeathed the social sciences are set to live on and thrive.     

Domestic fire risk: a narrative review of social science literature and implications for further research

In this paper, we make the case for more social science research into fire incidents and fire-related risk behaviour. Unlike other vulnerabilities, such as crime, illness or risk-associated activities such as smoking, or accident avoidance, remarkably little research has focused on this area. This is perhaps surprising given the propensity for fire, its emotional, social and economic impacts, and evidence that fires and fire victims are not equally distributed across socio-demographic or geographical domains. In making our case, we outline: recent numbers and trends in incidents in the UK, focusing on domestic incidents and recent policy developments affecting fire and rescue services. Next, we review the social-science based literature on fire incidents, suggesting that while this offers useful insight, much more needs to be done to develop a rigorous evidence base. While we would not want to dismiss or downplay existing social science contributions, our contention is that a considerable number of opportunities exist for further work in this area. Consequently, we propose a number of ways in which popular ideas about risk theory can be applied to a domestic fire context and raise a number of questions that social scientists are well positioned to contribute to an interdisciplinary understanding of domestic fire incidents and associated risks.     

Neglected and overemphasized risks: the opinions of risk professionals

Research on risks has mainly been devoted to detailed analyses of such risks that are subject to public debate and policy decision making. However, many if not most of the risks that are now the subject of regulation were once neglected. Experts in conjunction with regulators have a crucial role in putting risks on the policy agenda. But what views do experts have on the matter of attention to risks? In order to answer this question risk assessment experts were asked to list the risks they considered to be over‐emphasized, respectively neglected. Radiation risks constituted the largest category of risks reported to be over‐emphasized. Other risks often reported to be over‐emphasized included BSE, GMOs, amalgam, and air traffic. Lifestyle risks were the largest category of risks reported to be neglected. Other risks often listed as neglected included radon (as an exception within the radiation category), road traffic, socio‐economic risks, energy production excluding nuclear power, and local accidents (including fires and workplace accidents). Risks mentioned about equally often as neglected and over‐emphasized included chemicals and crime. There was a correlation between perceived risk and neglect: risks considered to be neglected were also judged as larger. For a comparison, the topics of articles in the journal Risk Analysis from 1991–2000 were categorized into the same risk categories that were used for the questionnaire. The risks most commonly treated in the journal (chemicals and cancer) coincided with the risks which experts in our survey considered to be overemphasized rather than neglected.     

Empowering social responsibility of Islamic organizations through Waqf

Engaging in social responsibility practices is currently being viewed as essential to Islamic organizations. The potential of using waqf as a source of funding for such practices has not been vastly explored. The aim of this study is to provide evidence of the current corporate social responsibility (CSR) practices of Islamic financial institutions (IFIs) and to examine the viability of using waqf for the purpose of CSR.Content analyses of the annual and sustainability reports of twenty-four (24) IFIs in Malaysia for a four (4) year period from 2010 to 2013 were undertaken to provide insights on their current CSR practices. The CSR disclosure items were categorized into vital and recommended items, where the vital elements denote key activities that are essential and are to be undertaken while the recommended items refer to discretionary activities that may be carried out. Semi-structured interviews with three (3) Waqf experts were also carried out to draw their opinions about waqf.The results of the study revealed that for the vital items, the IFIs in Malaysia were focusing their CSR practices on the workplace while for the recommended items the focus was on community issues. Corporate waqf is viewed as a viable alternative that organizations can use to help address social issues of the community. However, there are critical issues that needed to be dealt with to transformed waqf practices in the country.     

The social amplification of risk on Twitter: the case of ash dieback disease in the United Kingdom

It has long been recognised that the traditional media play a key role in representing risk and are a significant source of information which can shape how people perceive and respond to hazard events. Early work utilising the social amplification of risk framework (SARF) sought to understand the discrepancy between expert and lay perceptions of risk and patterns of risk intensification and attenuation with reference to the media. However, the advent of Web 2.0 challenges traditional models of communication. To date there has been limited consideration of social media within the SARF and its role in mediating processes of risk perception and communication. Against this backdrop, we focus on the social media platform Twitter to consider the social amplification of risk in relation to ash dieback disease (Hymenoscyphus fraxineus); a tree health issue that attracted intense media attention when it was first identified in the UK in 2012. We present an empirical analysis of 25,600 tweets in order to explore what people were saying about ash dieback on Twitter, who was talking about it and how they talked about it. Our discussion outlines the themes around which talk about ash dieback was orientated, the significance of users’ environmental ‘affiliations’ and the role of including links (URLs) to traditional media coverage. We utilise the notion of ‘piggybacking’ to demonstrate how information is customised in line with group/individual identities and interests and introduce the concept of the ‘frame fragment’ to illustrate how information is selected and moved around Twitter emphasising certain features of the messages. The paper affords a detailed consideration of the way in which people and organisations simultaneously appropriate, construct and pass on risk-relevant information. A conclusion is that social media has the potential to transform the media landscape within which the SARF was originally conceived, presenting renewed challenges for risk communication.     

Mental models and social representations of hazards: the significance of identity processes

This article examines the social influence processes that underpin the development of individual mental models of hazards and analyses the role that identity processes play in determining the nature and plasticity of the representations of risk that an individual will employ. It outlines the nature of the mental models approach (Morgan, Fischhoff, Bostrom and Atman, in press) to developing interventions in risk communication. It describes how social representations theory (Moscovici, 1988) can be used to account for the genesis and maintenance of a mental model of a hazard. In doing so, it is argued that mental models of hazards are social constructions, serving identifiable social purposes for the subculture in which they are elaborated, and that they are generally shared by the members of that subculture. However, within a group or subculture, there will be some individual variation in access to and use of a mental model of a hazard. It is suggested here that these variations are largely predictable on the basis of identity processes (Breakwell, in press). The implications of this analysis for risk communication strategies is explored.     

Social Thinking about Collective Risk: How Do Risk‐related Practice and Personal Involvement Impact Its Social Representations?

The study investigates the effects of personal involvement in a collective risk on the structure of its social representation, and how those effects depend on risk‐related experience. The paper reports an empirical study conducted within the structural approach to the Social Representations Theory. We tested the effects of risk‐related practice (earthquake experience) and of personal involvement in risk on the structure of its social representation. The results showed that the social representation was normative in nature, but became more practically oriented in the group who experienced earthquake. A normative representation is useful in judging risk's attributes; instead, a more functional, or a more practically oriented representation is expected to enable the use of more diversified risk‐related information especially for practical purposes (risk mitigation behaviour). Similarly, the social representation of participants who were highly involved in seismic risk was more structured and more practically oriented. However, this was true only if they possessed risk‐related experience, either through collective (risk culture) or live earthquake experience. Based on these results, a suggestion is made on how to increase the efficiency of prevention campaigns that aim at encouraging collective risk‐mitigation conduct.     

As Time Goes By: The Beginnings of Social and Behavioural Science Risk Research

Attempts at studying risk issues in the social and behavioural sciences have now been going on for about 30 years. A brief summary of the first Swedish project, launched in 1975, and now available on the Internet site www.dynam‐it.com/risk, is presented. It was a fairly large‐scale attempt to review work then available or in a start‐up phase in several disciplines, mainly in the social sciences, but also in some of the humanities and in technology. The usual problems of interdisciplinary work were met with, and are briefly noted here. However, there was also a philosophical rift between empirical and theoretical/conceptual approaches which surfaced in requirements of “a theory of risk” and an accompanying and integrated analysis of risk generation in society. These requirements are as difficult to meet today as they were in the 1970s, and in some quarters they are just as demanding. However, the quest for “a theory of risk” is arguably meaningless, and fruitful research on risk topics is hardly to be expected to be the result from merely analysing the meaning of the word. Risk is just a four‐letter word.     

Risk communication and social media during food safety crises: a study of stakeholders’ opinions in Ireland

Social media is a particular communication platform which has witnessed an exponential growth in use and influence in recent years, democratising the communication process, and offering risk communicators a way of putting into practice those principles which are advocated to be at the core of risk management and communication. However, little is known about stakeholders’ willingness to embrace this new form of communication in a food crisis. The current study presented an exploratory investigation of the opinions of Irish stakeholders on the position of risk communication in a crisis, with a particular focus on understanding what application social media may have. In-depth one-to-one interviews were carried out with key stakeholders holding frontline positions in managing and communicating about risk in the food sector in Ireland. The stakeholders identified risk communication as a central activity in a food safety crisis, driven by an obligation to protect both consumer health and the reputation of the Irish food sector. Stakeholders relied primarily on risk communication to disseminate information in a crisis so to educate and inform the public on a risk and to prevent confusion and alarmism; most did not explicitly value two-way risk communication in a crisis. The ability to effectively manage future crises may depend on stakeholders’ willingness to adapt to the changing communication landscape, namely – their willingness to adopt social media and use it effectively. The findings indicate that the stakeholders interviewed are appreciative of the need to engage with social media in times of a food safety crisis. However, most valued social media as a one-way channel to help spread a message and there was little reference to the interactive nature of this medium. Implications for integrating social media into crisis risk communication strategies are discussed.     

Redefining the issues of risk and public acceptance: The social viability of technology

A conceptual framework is proposed within which the notion of risk as normally used in risk assessment (RA) could be enlarged in line with the real substance of social issues of technology policy, to help avoid RA's threatened irrelevance to social decisionmaking. It is argued that the frequent organizational incoherence and thus the unviability of modern technology arises from ‘social alienation’ between the innovation-commitment phase and the implementation of the technology in society. The roles of technical elites and of particular concepts of technology in this alienation are emphasized.     

Commonplaces and social uncertainty: negotiating public opinion

This article explores commonplaces in focus group discussions about genetically modified food. In the discussions, members of the general public interact with food biotechnology scientists while negotiating their attitudes towards genetic engineering. Their discussions offer an example of uncertainty discourse in which the use of commonplaces seems to be a central feature. My analyses support earlier findings that commonplaces serve important interactional purposes and that they are used for mitigating disagreement, for closing topics and for facilitating risk discourse. In addition, however, I argue that commonplaces are used to mitigate feelings of insecurity caused by uncertainty and to negotiate new codes of moral conduct.     

Quantifying the risk-sharing welfare gains of social security

The welfare effects of intergenerational risk sharing through a pay-as-you-go social security system that is efficiently indexed to wages or interest rates are quantified. Comparing steady states, there are large welfare gains of being born into an economy with efficient risk sharing as compared to the current U.S. system. Efficient policy involves an increasingly risky net of tax income over the life cycle. When adjustment to steady state is taken into account, the welfare gains largely turn negative. The results are also compared and contrasted to the first best allocation.     

Effective risk communication and CCS: the road to success in Europe

Over the past ten years or so, there have been multiple attempts to site and build carbon capture and storage (CCS) facilities in Europe, North America and elsewhere. To date, most of those attempts have not been successful. In Europe, for example, there are currently no commercial CCS facilities in operation. There are a number of reasons for this, ranging from lack of political will, the collapsing price of CO₂, lack of commercial drivers to capture and store CO₂, and public opposition to the proposed facilities. There have been several case studies examining the communication challenges associated with the siting of CCS facilities. Up till now, most of this research has been carried out by climate change or carbon policy experts as well as social researchers rather than scientists representing the wider risk communication community, aside from some notable exceptions. This study does the opposite by examining CCS from a broader risk communication perspective. It provides a brief overview of risk communication theory in order to situate some of the findings of the CCS communication research, and then, it makes some recommendations on how the siting of CCS facilities could be improved including the importance of trust, proactive communication and early stakeholder involvement. In conclusion, this study notes that if the science associated with the technology is communicated in the correct manner and if the key risk communication recommendations are adhered to, then the siting of future CCS facilities should be successful.     

Failures to enact the future—A social practice perspective

To be successful, organisational foresight requires a multitude of perspectives and faculties. We have adopted a social practice perspective, which we base within an interpretative world view, to better understand how organisational foresight is enacted. This offers a reading of the phenomena, of which the essential contribution is that organisational foresight is more than an organisational property; it is something that reflective people do as they engage with various inputs from the outside and as a result of the continuous interaction between activity systems and their constituting elements. A longitudinal case study illustrates the importance of understanding the construction of collective and individual meaning in working with organisational foresight. The study shows how the inherent rigidity of the existing activity system and the weak ties between these diverse subsets of the organisation may block the interaction between emerging social practices and organisational intentions resulting in ongoing failures of understanding and enactment. A model is developed to include these parameters in an augmented activity systems model. Based on this we have identified the linking of organisational levels as one of the key dimensions to be considered for which the social practice perspective holds significant explanatory strength.