Managers: Their Effects on Accruals and Firm Policies

This paper investigates whether top executives have significant individual‐specific effects on accruals that cannot be explained by firm characteristics. Exploiting individual executive and firm data from a period of 37 years, we find that individual executives play a significant role in determining firms’ accruals. We examine whether executives’ effects on accruals are related to their personal styles on firm policies, investment, financing and operating decisions. Our results show that individual executives’ effects on accruals are more correlated with their operating decisions than investment and financing decisions. We next investigate whether managers themselves also have a personal style for directly affecting accruals. We compare effects exerted by CEOs to CFOs. We find CEOs are more likely to affect accruals through firm policy decisions and CFOs are more likely to affect accruals through accounting decisions. CFOs tend to report more ‘solid’ earnings than CEOs, i.e., CFOs are more likely to push accruals to zero.     

Estimating the Impact of Currency Unions on Trade: Solving the Glick and Rose Puzzle

Does leaving a currency union reduce international trade? This paper uses a historical approach to re‐examine the puzzling large apparent impact of currency unions on trade. I find that the early time series estimates were driven by the gradual decaying of colonial trade ties and other major geopolitical factors, including warfare, communist takeovers and ethnic cleansing episodes. My methodology, which carries lessons for other uses of gravity equations in policy analysis, yields point estimates of currency unions on trade that are not statistically distinct from zero.     

Proliferation of Brewers’ Brands and Price Uniformity in Canadian Beer Markets

In this paper, we study retail pricing in Canadian beer markets, where access to the liquor distribution system and the retail price list is restricted by government ownership and control of the system. We consider alternative explanations for price uniformity in the differentiated beer products market. While an analysis of retail beer price data from six Canadian provinces for a 10-year period shows that no single explanation of price uniformity strongly dominates the others, some of the results are consistent with menu cost and demand uncertainty theories of price uniformity.     

A longitudinal examination of negative political advertising and advertisement attitudes: a North American example

This study examined the cognitive and affective components of advertisement attitudes towards positive and negative political advertising. Simulated advertisements for two US presidential campaigns conducted eight years apart were given to student samples at two state universities. The results indicated that, while overall attitudes had not changed, when examining sponsor‐positive advertisements and opponent‐negative advertisements separately the components of advertisement attitudes had changed over the eight‐year time span, particularly for female subjects.     

Checkmating the Consumer: Passive Consumption and the Economic Devaluation of Culture

Early neoclassical economics embodied a gendered symbolic system that devalued consumption and enabled economists to ignore a basic contradiction underlying their treatment of consumption. According to consumer-sovereignty dogma, the consumer determined which firms would survive by actively pursuing maximum individual utility. While this consumer retained the culturally masculine attributes of initiative and agency, consumption itself was devalued because, from a systemic point of view, it is not important which firms survive. At the macro level, consumption was marginalized through Say's law, which holds that excessive acquisition of commodities for consumption is potentially dangerous, because saving and investment drive the economy. The rise of mass consumption and Keynesian macroeconomics threw into question the cultural gendering of consumption – which had acquired feminine attributes like passivity and frivolity – and rendered the neoclassical devaluing of it increasingly untenable. The postwar, neoclassical synthesis and subsequent developments have reinstated the pre-Keynesian gendering of consumption and devaluation of culture.     

Technology,Trade Sensitivity,and Labor Displacement

This study examines the relationship between international trade, technology, and exposure to job displacement, using data on displaced workers as well as those at risk of job dislocation, for the two-year sample periods 1986-1987 and 1990-1991. Workers employed in manufacturing industries with elevated import penetration or high shares of R&D personnel appear to have increased rates of job loss. However, the risk of job loss is materially reduced when a relatively high proportion of employees report working with computers. The opposing effects on displacement probabilities of R&D employment intensity and computer-use carry over to the nonmanufacturing sector.     

Strategic marketing concepts and models

In this second of two articles on strategic marketing planning the author describes the techniques that have been developed to aid analysis of marketing information. Analytical frameworks such as the product life‐cycle, the growth‐share matrix, the Business Assessment Array and the Directional Policy Matrix are discussed and the benefits and pitfalls associated with strategic planning frameworks are considered by the author.