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61.
Countries and their products: A cognitive structure perspective 总被引:3,自引:0,他引:3
Terence A. Shimp Saeed Samiee Thomas J. Madden 《Journal of the Academy of Marketing Science》1993,21(4):323-330
This research reports on consumers’ cognitive structures for countries and their products. In-depth personal interviews identified
respondents’ knowledge, beliefs, myths, and other relevant cognitions related to a diverse set of 11 countries and their products.
Derived cognitive dimensions were analyzed via correspondence analysis, and the 11 countries were subsequently grouped into
five sets, or cognitive categories. In addition to the empirical findings, the article introduces the concept of country equity
as a new way of thinking about global brands and discusses managerial implications related thereto.
He has published in theJournal of Consumer Research, Journal of Marketing Research, Journal of Marketing, and elsewhere.
His articles have appeared in theJournal of Marketing, Journal of the Academy of Marketing Science, Journal of International Business Studies, California Management
Review, and others.
He is the coauthor of two marketing research textbooks and has published in leading marketing and social psychological journals. 相似文献
62.
Previous empirical research indicates that corporate insiders tend to increase (decrease) their shareholdings before events that increase (decrease) firm value. More recent evidence suggests, however, that passage of the Insider Trading Sanctions Act of 1984 (ITSA) may have deterred this behavior. Our results indicate that before passage of the ITSA, insiders exploited their access to nonpublic information by selling shares before the announcement of equity issues. However, after passage of the ITSA insiders no longer displayed this behavior. We conclude the ITSA has a deterrent effect, which is more heavily concentrated on insiders at the highest level of the firm who are most visible to regulators and other market participants. 相似文献
63.
Swamy P.A.V.B. Tavlas George S. Lutton Thomas J. 《Journal of Productivity Analysis》2003,20(1):97-114
This paper introduces a simple, yet rich, measure of efficiency changes based on the revenue-generating-ability (RGA) principle. Using this principle, we explain the connections between efficiency changes and the variables, such as pretax profits, interest expense, non-interest expense, profit margins, loan loss provision, and asset quality. These connections are used to explain earnings differences between small and large commercial banks. 相似文献
64.
This paper synthesizes recent research and new empirical findings to build a more comprehensive understanding of developments in China’s dairy sector. China’s tremendous rise in dairy demand has been driven by several mutually reinforcing factors: including rapid income growth, promotion by the government and dairy industry, changes in urban lifestyles, and the development of new, more sophisticated marketing channels. Domestic milk output has grown to satisfy rising demand largely by increasing the dairy herd. Substantial increases in productivity have been achieved through technology adoption, but there is evidence that the torrid growth has created inefficiencies because adaptations to marketing rules, infrastructure, and institutions have not kept pace with the changing environment. These results suggest there is ample room for future growth in both domestic milk production and dairy demand, but multinational firms and imported products will likely play and increasing role as China’s dairy market continues to develop. 相似文献
65.
66.
Paul J. Haensly Thomas M. Springer Neil G. Waller 《The Journal of Real Estate Finance and Economics》1993,6(2):157-166
In this research we use a continuous payment formula for duration to examine the price behavior of a fixed-rate level payment mortgage. In the case where the mortgage is held to maturity, duration increases monotonically as term-to-maturity increases, regardless of changes in the market rate of interest. In the case where the mortgage is prepaid prior to maturity, there exists a unique market interest rate below which duration is a monotonically increasing function of time of prepayment, but above which duration has a global maximum at some time of prepayment prior to the term-to-maturity. 相似文献
67.
This paper focuses on the sources of intra‐industry price variability in US food industries during a period of increasing concentration, while accounting for the impact of variations in prices of primary agricultural products. Results suggest that intra‐industry price variability in food industries increases with their respective mean rate of inflation and product heterogeneity. However, industrial concentration lowers the sensitivity of relative prices to changes in the mean rate of inflation. Hence, static welfare losses to consumers from increasing concentration in food industries, a subject of recent and intensive investigation, can partly be offset by gains such as reduced price variability. 相似文献
68.
69.
On the robustness of international portfolio diversification benefits to regime-switching volatility
Thomas J. Flavin Ekaterini Panopoulou 《Journal of International Financial Markets, Institutions & Money》2009,19(1):140-156
We examine if the benefits of international portfolio diversification are robust to time-varying asset return volatility. Since diversified portfolios are subject to common cross-country shocks, we focus on the transmission mechanism of such shocks in the presence of regime-switching volatility. Generally, market linkages are stable with little evidence of increased market interdependence in turbulent periods. Furthermore, risk reduction is consistently delivered for the US investor who holds foreign equity. 相似文献
70.