农业银行助推农业产业化经营浅探

我国农业银行助推农业产业化经营方面已经取得了一些经验,但鉴于其进一步发展中还面对一些难点问题和深层矛盾,还必须有的放矢地采取多种对策措施.     

录井施工作业中HSE管理体系的有效运行

HSE管理体系是一种体系化、规范化、科学化、制度化的管理方法,推行HSE管理体系是现代石油行业安全管理的先进模式,也是当前进入国际市场竞争的通行证。它是一种事前进行风险分析,确定其活动可能产生的危害和后果,从而采取有效的防范手段和控制措施防止其发生,以便减少可能引起的     

Product price and performance level in one market or two separated markets under various cost structures and functions

Market characteristics, including intrinsic demand and customer sensitivity on price and product performance level, are distinct at different markets. Comparisons of various product development strategies in one market or two geographically separated markets are conducted for three classes of products: development intensive products (DIPs) with constant unit cost, marginal cost-intensive products (MIPs) with constant fixed cost, and marginal and development intensive products (MDIPs) with non-constant unit cost and fixed cost. Results show that larger demand size, less customer sensitivity on price and/or more sensitivity on performance level lead to more profit, a higher sale price and a not-lower product performance. The customer reservation or the saturation performance level should be generally adopted though the optimal performance level does exist occasionally. Unit cost and/or fixed cost must increase in performance at an increasing rate for the existence of one optimal performance level. Due to the impact of demand size, one high-end (low-end) MDIP or DIP could be introduced into one low-end (high-end) market at a different price if the demand size is significantly large in the low-end market. For DIPs, offering one niche high-end product is not worse than offering the low-end product into two markets. For MIPs with negligible fixed cost, the product line strategy is not worse than the standard product development strategy. Additionally, the product cost reduction approach adopted in one product line has significant effects on the best product development strategy and sequence.     

马克思的资本批判与人学思想

资本原则作为现代社会的本质性原则,在马克思主义研究当中已经成为基本的共识,而马克思资本批判的核心就是揭示资本原则对人的统治.本文结合对历史和现实的观察和反思,回到马克思资本批判的历史境域之中,阐释马克思在资本批判中揭示的人的现代性处境、本质和人作为人全面实现和发展自己的现实条件.从根本上清理人学研究中的抽象性倾向,建立入学研究的历史唯物主义地基,并从研究范式上进行必要的转换.     

跨境网购中的消费者反馈信息和信任相关因素研究

随着在国外网站购物的消费者数量的增加,跨境电子商务的发展已极具潜力。本文针对"跨境网购意愿"的影响因素展开调查,建立了一个基于信任和风险的消费者行为模型;本文针对模拟的三个反馈场景,调研了912个样本,重点检验了"来自不同国家消费者的信息反馈对上述因素之间相关性的影响"。研究结果表明,在跨境网购时,"风险"和"信任"对购买意愿有影响,但二者受消费者反馈信息的影响相对较小,而其他因素间的相关性则会受到样本组间差异的影响,比如,在含反馈信息的样本组中,对电子商务的"普遍信任"会显著影响消费者对某一具体境外购物网站的信任。     

Making the next move: When does the newness of experience matter in overseas sequential entries of multinational companies?

Traditional internationalization models suggest multinational companies (MNCs) can exploit their accumulative experience to facilitate their sequential entries. However, experience may depreciate over time. Thus, obtaining benefits from prior experience for MNCs is based on two critical premises, i.e., interpreting and applying experience correctly. We argue that there is a need to study the newness dimension of experiential learning. In doing so, we aim to explore to what extent the newness of experience matters in overseas sequential entries for MNCs. Moreover, we expect that the benefits from recent experience in guiding sequential entries are contingent on the extent of context similarity between the most recent entry location and sequential entry location and the outcome expectancy of focal entry. With a sample of 112 Chinese listed firms and 410 observations during the period of 2000–2012, we find that else being equal, the newness of experience of MNCs is positively associated with sequential entry and such a relationship is positively moderated both by context similarity in institutional environment and the outcome expectancy of the focal entry. We also compare the effects of the newness of different types of experience and find that the newness of the most recent experience has a larger influence on sequential entry than location-specific experience and general experience.     

In Steady Growth

With the economic recovery in major economies, the trend of urbanization and the expansion of domes- tic demand caused by a series of ＂microstimulation＂ policies, China＇s technical textile industry maintained a good momentum of development in first half of the year, with stable growth in production and export, enterprises＇ great enthusiasm in investment as well as good perfonnance of economic benefit, showing strong vitality and motive force of development.     

UGC的表现形式对网络营销效果的影响研究——以微博为例

随着Web2.0的兴起,用户创作内容（UGC）的概念应运而生,迅速发展并逐渐成为供应商组织生产、商家营销宣传以及消费者购买产品的利器.本论文梳理了UGC相关研究的分类和趋势,并选择微博作为平台,采用情景实验法,探究UGC的表现形式（文本、图片、音视频）对网络营销效果的影响,在此基础上为企业进行更大范围的社会化媒体营销（如博客、SNS社区等）提供策略性建议与营销思路,有效提升UGC互动的效用,在理论和实际应用上都有着显著意义.     

区域产业发展视角的农业综合开发影响评估——基于对蔬菜产业的干预效应分析

【目的】通过定量方法准确评估农业综合开发对区域优势产业发展的影响有重要意义。【方法】从农业综合开发对蔬菜产业的项目干预效应入手,以县级为单位,将当年农业综合开发项目扶持内容包括蔬菜产业的县级单位划分为干预组,其他为控制组。采用可以有效解决样品选择偏差的倾向得分匹配方法,通过引入协变量、平衡检验、匹配等步骤,在控制组中找到与干预组成员单位特征相似的成员,构建反事实研究框架。【结果】结果得出,项目干预组比控制组区域的蔬菜播种面积占比高出1~3个百分点,说明农业综合开发项目对蔬菜产业的扶持对蔬菜播种面积的扩大有促进作用,利于蔬菜产业壮大。通过协变量影响力分析得出,地区的蔬菜生产优势是最重要的影响因素,从侧面证明了农业综合开发项目的扶持方向紧跟区域优势的政策宗旨。【结论】可见,通过有方向性的农业综合开发项目实施扶持特定产业对促进区域优势产业发展和实现农业结构优化是有效的。     

基于投入视角的河南省农业碳排放时空演化特征与影响因素分解

[目的]对河南省农业碳排放进行测算,并分析其时空演化特征与影响因素,可为实现低碳农业发展提供依据。[方法]基于农业生产中翻耕、灌溉、化肥、农药、农膜和农用柴油等6个方面碳源,采用碳转化系数法、标准差、变异系数与探索性空间分析方法 (ESDA)对河南省1993~2015年的农业碳排放及其时空演变进行了分析。运用LMDI模型对河南省农业碳排放影响因素进行分解。[结果]河南省农业碳排放量和排放强度总体上均呈上升趋势,年均增速分别为4.32%和3.72%。河南省农业碳排放量空间分布呈较为明显的集聚特征,主要年份高碳排放区集中于豫东南地区;碳排放强度多为Ⅱ级和Ⅲ级水平,空间分布更为均衡。23年来,河南省各地农业碳排放量和排放强度的相对差异与绝对差异整体上均呈扩大趋势,农业碳排放量的集聚趋势更为明显,高碳排放区域有向豫东南和豫北地区进一步集聚的趋势,农业碳排放强度趋向于均衡化发展。生产效率、劳动力和结构因素对碳排放有抑制作用,而农业经济发展因素对碳排放具有促进作用。[结论]未来河南省还须进一步采取措施,有效实现农业碳减排。