基于控制权理论的国土空间用途管制传导机制研究——以昆明市规划实践为例

基于控制权理论,以管制事权的分配为切入点,分析了国土空间用途管制差异化的传导机制,并以昆明市空间规划实践为例,梳理总结昆明市国土空间用途管制传导机制的具体实现路径.研究发现,根据管制要素(区域)央地事权分配差异,国土空间用途管制可以划分为中央垂管型、央地协同型、地方直管型和地方主管型;不同类型的管制传导机制均由管制事权传导和管制行为传导两部分组成,具有不同的自身特征.昆明市国土空间用途管制类型以央地协同型和地方直管型为主,注重与空间规划的协调,形成了央地协同且具有地方特色的传导机制实现路径.     

深基坑支护技术在房屋建筑施工中的运用策略试析

在我国经济实力不断增强的社会背景下,我国的建筑行业发展十分迅速,在数量、质量上,相较于以往都有了较大的突破.但在实际的施工过程中,由于我国高层建筑数量的逐渐增多,地基的深度逐渐增大,在施工中如果对相关的施工技术没有进行一定的选择,就会对人们后期的使用产生较大的威胁.深基坑支护技术的迅速发展和广泛应用不仅在于它们能够促进我国建筑项目工程施工的有序性和顺利进行,也能充分满足实际的施工服务所需,从而保证我国建筑项目工程的施工整体设计施工服务质量,促进我国建筑工程行业的快速健康稳定发展.     

内涵服务与中国制造业分工地位提升：出口增加值视角*

作为重要的中间品，服务投入已经成为影响制造业分工地位的重要因素。基于出口增加值视角，本文利用WIOD数据库测算并考察了内涵服务对中国制造业分工地位的影响。结果表明：（1）尽管中国制造业出口增加值中内涵服务总额处于增长态势，但占比在金融危机以后出现了下降，且大大低于德国、日本等制造业强国，要素投入服务化趋势还没有充分显现；（2）内涵服务占比上升在总体上有利于中国制造业分工地位提高，且主要是通过内涵本国服务发挥作用；（3）进一步细分研究发现，中间产品内涵服务和来源于OECD国家的内涵服务对中国制造业分工地位提升作用更为显著。内涵服务占比较低是“中国制造”长期处于全球价值链中低端的重要原因。未来需要加快国内服务业改革开放和高端服务“引进来”，为制造业向中高端攀升提供强有力的支持。     

变压器绕组温升试验及其不确定度分析

本文介绍了变压器正常加载时的温升试验过程和相关事项，并对试验数据进行变压器温升的不确定度分析。     

影响酒精酵母发酵效果的因素研究

酒精酵母发酵作为现代工业的一个重要指标,酒精酵母的发酵效果也受到了人们的重视。在同样的条件下使酒精酵母拥有更好的发酵效果是工业造酒想要达到的目标。通过实验来探究在酒精酵母发酵过程中影响其生长速度与繁殖的因素。酒精发酵过程中蔗糖会分解成果糖和葡萄糖,酵母发酵过程中首先利用葡萄糖而后利用果糖,果糖就会成为残留物,使得其产生差异性。通过实验发现影响酒精酵母发酵效果的因素有温度、通风、pH、尿素、糖比例等。     

Corporate social responsibility,vertical product differentiation and international competition

Would a foreign firm’s consumer‐oriented corporate social responsibility (CSR) activities be rewarded by an importing country’s voluntary tariff reduction? The current paper addresses this question in an import‐competing duopoly model with vertical product differentiation. It is shown that the tariff will decrease if the foreign firm switches from a purely profit‐driven firm to a CSR firm. A consumer‐oriented CSR strategy will always hurt the domestic firm’s profit, whereas the relationship between the foreign firm’s profit and CSR sensitivity (the degree to which a firm cares about consumer welfare) is invertedly U‐shaped. When firms’ decisions to switch to CSR are endogeneized, only the foreign firm will become a CSR firm.     

‘How do you feel about a disease?’ The effect of psychological distance towards a disease on health communication

Based on construal level theory, this research addresses the moderating role of an individual's psychological distance towards a disease in the effectiveness of advertising messages framed by two distinctive construal level terms (high-level and low-level). In Experiment 1, two different disease types (bronchitis/distant disease vs. influenza/proximal disease) were featured, with the result that an advertisement with high-level construal terms was more persuasive for a psychologically distant disease (bronchitis) than for a psychologically proximal disease (flu). The reverse was true for an ad framed with low-level construal terms. To replicate Experiment 1 and further test the hypothesis, in Experiment 2, the perceived distance individuals have towards one disease (cancer) was measured and used as independent variable. Consistent with the results from Experiment 1, the low-level construal messages were more effective under the psychologically close condition than the psychologically distant condition. Reverse was true for the high-level construal messages.     

Can Pokémon GO catch brands? The fit effect of game characters and brands on efficacy of brand communications

Given the recent popularity of augmented reality (AR) games, such as Pokémon GO, this study explores the congruence effect of game characters and brands on brand evaluations and the underlying mechanisms of the effect. Prior gaming experience and motivations are taken into account. An experiment reveals that inexperienced gamers are likely to have more favorable evaluations of the target brands when the images of game characters match the brand images, whereas these effects disappear for experienced gamers. Furthermore, the research demonstrates that experienced gamers are more likely to hold game-specific motivations than the inexperienced, while inexperienced gamers are motivated more by social interaction for playing AR games. Lastly, a mediation analysis reveals that social interaction-related motivation mediates inexperienced gamers’ preference of character–brand congruence. This study sheds light upon how AR games can be utilized by brand communicators.     

与九头蛇的战斗--罗马共和国和我国唐代反奢侈制度的比较

骄奢淫逸之风犹如九头蛇，危害巨大且永生不死。与之的战斗遍布人类历史的每一个角落。作为现代西方法治文明的起源，除了监察官制度外，罗马在共和国颁布了一系列的反奢侈法律，从衣食住行各个方面抑制奢侈风气。中国古代也有同样功能的制度，仅以唐代为限，就有二十多部帝王诏令限制各种过分的开支。对二者进行比较会发现很多有趣的共同点，比如对家族财富的珍惜、专门官员的设置以及对社会风气的净化等。历史经验证明反奢侈规制在时间和空间上的一般性，并告诫我们：良好国民性格的养成是长期有效净化奢靡之风的必要条件。     

我国中小企业成本管理中存在的问题及对策研究

本文对中小企业成本管理特点及目前所存在的问题进行了分析与总结,并就如何加强成本管理进行了对策研究。