AN ANALYSIS OF SUPPLY CHAIN COLLABORATIONS AND THEIR EFFECT ON PERFORMANCE OUTCOMES

This research examined how operational outcomes, relational outcomes and business performance are affected by a collaboration project between buyers and suppliers in a supply chain. It is hypothesized that interdependence of knowledge and process, supply chain partner insight, and the level of collaboration between the firms affect the outcomes of a collaboration project. Survey data from buyers and suppliers from a wide range of industries and organizations were used in this analysis. Among these participants, higher levels of collaboration led to improvements in operational and relational outcomes, which together led to improvements in asset utilization, competitive position, organizational performance, and profitability.     

A Commentary on Business Marketing: A Twenty Year Review and an Invitation for Continued Dialogue

ABSTRACT

This article is a commentary on the literature review conducted by Reid and Plank. The objective of the paper is to both critique and complement the review and to provide a forum for debate as to the future direction of research in business-to-business (B2B) marketing research. The paper begins with a challenge to the reader to think beyond the traditional role of B2B marketing and think about how future B2B research could be more relevant and more strategic in focus. The concept of the new competition is offered as a framework for presenting future research issues. The new competition converges on the role of the extended enterprise as the reference point for thinking about competitive forces in a global marketplace. The implications for B2B marketers are discussed.     

企业人员招聘中存在的问题与对策研究

当今社会,人才已经成为企业最宝贵的财富,招聘是企业人力资源配置的前提和首要工作,人才招聘实施的成功与否,事关企业的生存与发展。     

颐中集团人才战略与理论创新

青岛颐中集团历史悠久,近些年来取得了更加突出的业绩。颐中集团独特的人才战略的实施是其成功的主要原因之一。颐中集团独特的人才战略主要表现为:人力资源管理基本战略的制定;采用移动商学院和网络培训等新模式对员工进行培训;"首席技术工人、技师聘任制"取得初步成效;实施"人才管理工程"。     

企业非相关多元化经营的战略路径与风险规避——基于春兰集团多元化经营战略案例研究

春兰集团是中国较早走上多元化之路的大型企业集团,先后进军摩托车、卡车、高能动力镍氢电池、投资贸易等领域,形成了产品多元化经营的格局。春兰集团实施非相关多元化经营的战略路径是:以掌握产业核心技术为战略核心;以企业并购为战略重点;以整体绩效为战略目标。企业非相关多元化经营的风险甚大,必须采取相应措施予以规避:科学选择多元化经营的进入领域;确保企业的核心竞争力不受削弱;注意"协同效应";保持合理的负债水平;要注重规模经济的效应。     

On the importance of matching strategic behavior and target market selection to business strategy in high-tech markets

Business strategy is fundamentally concerned with the actions required to create superior customer value in the firm’s target markets with the ultimate goal of achieving superior performance. Marketing theory suggests that two critical marketing activities required to achieve this end are: (1) the adoption of appropriate strategic behaviors (i.e., customer-oriented, competitor-oriented, technology-oriented) and (2) targeting of the appropriate market segments (i.e., innovators, early adopters, early majority, late majority, laggards). This study builds on prior research which demonstrates that the strategic behavior—firm performance relationship is contingent on the firm’s strategy by examining this relationship in high tech markets and by considering the incremental contribution of appropriate target market selection. Responses from 160 senior marketing managers in high-tech firms reveal strong support for our framework. Thus, this study provides useful guidance to executives and managers in high-tech firms regarding the steps that they should take to increase their probability of success.

外资银行进入对我国银行业竞争格局的影响

本文以波特的"五力"模型为分析工具,力图分析外资银行进入对我国银行业竞争格局的影响,认为国内银行业在中国加入WTO之后面临着外资银行进入的竞争挑战。因此,国内银行业要实施创新,提高创新能力,从而提高竞争力。     

Does sharing the same network auditor in group affiliated firms affect audit quality?

We contribute to the literature on audit quality by examining whether sharing the same network auditor among group affiliated firms is related to lower or higher audit quality in China. We find that choosing the same network audit firm among group affiliated firms is associated with more sanctions by regulators regarding fraudulent financial reporting, higher abnormal accruals, larger standard deviation of abnormal accruals, higher likelihood of a downward restatement in earnings, and lower likelihood of receiving a going concern modified opinion. We further identify contexts that moderate audit quality. Higher audit quality is associated with the use of a specialist auditor and firms that operate in more homogeneous industries. Lower audit quality is associated with longer auditor tenure (more than five years), greater geographic distance between a parent company and its subsidiaries, and greater control by a parent company over its subsidiaries.     

优化营商环境的财税政策研究——以江苏省为例

近年来,江苏财政部门积极支持营商环境建设,贯彻落实减税降费政策,采取设立风险补偿资金池、引导社会资本投资、设立支持企业发展的奖补资金等举措,在优化营商环境方面取得一定成效,但在政策执行过程中还存在一些不足,如部分行业税负可能上升、无定价权的企业在税制改革中获益相对较少、减税降费"降成本"效应下降等,针对实际工作中存在的问题,还需要进一步增强"降成本"政策的协调性,采取完善增值税抵扣机制等措施。