Understanding premium private labels: A consumer categorisation approach

Worldwide premium private labels (PPLs) are a new and rapidly growing phenomenon. However to date, little is known about consumers' perceptions of these newer entrants relative to other brand types. Therefore it is difficult for marketers to understand the opportunities and threats created by this new generation of brands. This study examines the ways in which consumers categorise PPLs compared to more traditional value private labels (VPLs) and national brands (NBs) on the three dimensions of quality, value for money and trust. The data includes seven packaged goods categories in three countries, the United States, the United Kingdom, and Australia. The findings show that PPLs sit on a separate island, in between VPLs and NBs in consumer memory. While consumers generally view PPLs as a separate subgroup of brands, PPL are connected to other subgroups in that they are perceived to have the value characteristics of VPLs but quality characteristics of NBs. Finally, consumers with past experience with VPLs have a stronger ability to categorise PLs into distinct brand tiers.     

Second-party and third-party punishment in a public goods experiment

We experimentally investigate whether third-party punishment is more effective than second-party punishment to increase public goods contribution. In our experiment, third parties first played the standard public goods game and then made punishment decisions as independent bystanders. We find that third parties punished more frequently, severely and less antisocially, resulting in a higher contribution level than that driven by second-party punishment. The third party’s exaggerated emotion towards free riders is proposed to explain their superior punishment effectiveness.     

基于不同时期典型案例比较分析的货物贸易外汇业务违规趋势及建议

在不同外汇管理时期，货物贸易违规业务呈现多样化的特点。本文通过对四个外汇管理时期的典型案例比较，总结出贸易项下违规业务的动机、专业化水平和规避监管手段的变化趋势，揭示当前形势下货物贸易外汇监管难点，并提出针对性建议。     

Agriculture and global climate stabilization: a public good analysis

The stabilization of global climate presents one of the most complex problems in public good provision the world has faced. Continuation of “business as usual” policies, leading to warming of more than 2 degrees over the next year, will produce significant damage to agricultural systems and catastrophic damage to the natural ecosystems that ultimately support agriculture. The best solution to the public goods problem is a “contract and converge” agreement in which the ultimate outcome is a common global entitlement to CO₂ emissions per person.     

Book Reviews

The evaluative function of local public actors has been exacerbated in recent years with the individualisation of social policies. One of their tasks is to select the appropriate informational basis in order to assess welfare claimants. Amartya Sen's capability approach offers a theoretical and normative framework to analyse this evaluative function. In particular, it insists on the importance of “objectivating” people's preferences with reference to their capabilities. The weight that is to be attached to individual preferences in the course of public action can be a matter of controversy. Claimants “capability for voice”, we argue, should be developed. This capability refers to their effective possibility to express their concerns with regard to the choice of the informational basis. It is argued that local institutions prohibiting capability for voice will produce adaptive preferences, whereas procedural institutions promoting reflexive public evaluation and capability for voice will result in a fairer wording of individual preferences. At a situated level, the way to connect subjective and objective information when assessing people very much depends on the position of the evaluator. Several illustrations show that the fairness of evaluation, and its impact on the people's capability set, depend on this positional perspective.     

Uniform or spatially differentiated? Pricing Strategies for Information Goods under simultaneous and sequential decision-making in multi-market context

Product pricing has been one of the central issues in the field of marketing and consumer services for managers and researchers alike. However, pricing of information goods has not been paid much attention in literature. For information goods the marginal costs of production and transportation of information goods (online movies, video games, etc.) is almost zero. Hence, the pricing decisions need to be thought of purely in competitive profit maximizing terms. This paper proposes mechanisms for managers to evaluate and base their pricing decisions on rational frameworks that takes into account various situations when they enter a new market and when they are incumbent in a new market. This paper addresses the research gap of spatially differentiated pricing strategy for information goods that has not been studied in literature so far. We create stylized theoretical models under both, sequential and simultaneous decision-making conditions. We determine the equilibrium price and the equilibrium profit for the two firms for each of the four possible scenarios based on their pricing strategies. Our analysis reveals that the dominance of one pricing strategy over the other depends on product differentiation factor capturing joint effect of the product substitutability and consumer's price sensitivity under sequential decision making and the market size along with consumer's price sensitivity for simultaneous decision making. As an extension, we propose a generalized model demonstrating the uniform and spatially differentiated pricing strategies of the firms under simultaneous and sequential selection for multiple domestic and international markets.     

逆比较优势进口高技术含量中间品与生产技术革新

科学刻画逆比较优势进口高技术含量中间品对生产技术革新的影响效应能为制定科学进口国外中间品和提升生产技术革新速度方面的政策提供有益参考,以剖析上述效应为目标的多维细致检验结果表明：首先,制造型和服务型中间品进口技术含量逆比较优势指数对生产技术革新的影响效应呈现倒U型,进口约2.5倍于自身比较优势水平技术含量的中间品能最大化中间品进口的生产技术革新功能,这一结论在多层面检验中均稳健成立。其次,中国中间品进口技术含量逆比较优势指数处于倒U型顶点的左侧正效应区间。对于动态比较优势持续提升的中国而言,在处理好“卡脖子”风险的基础上,可适度提升中间品进口技术含量,以更好地发挥中间品进口的生产技术革新功能。最后,倒U型效应具有非常强的稳定性,多维外部冲击均无法撼动倒U型效应。为此,倒U型效应可谓协调中间品进口和生产技术革新间关系的“铁律”。     

中国建立自由贸易港的实践探索

随着对外开放的深入推进,中国正在探索、实施具有中国特色自由贸易港的建设。中共十九大报告提出了“赋予自由贸易试验区更大改革自主权,探索建设自由贸易港”,为各地区建设自由贸易港提供了指引。在阐述自由贸易港范畴与特征及功能类型的基础上,探究了中国建立自由贸易港实践中面临的主要问题,进而提出了完善法律制度,明确自由贸易港法律定位;加大统筹推进,实现各地区互联互动;全方位发展,加强进口、转口贸易制度创新;加强服务贸易、数字贸易制度创新,推动自由贸易港国际化发展;建立公平贸易环境,提升中国在国际经贸领域的话语权等对策建议。     

捆绑销售浅析

捆绑销售作为一种有效的促销方式,无论对经营者还是消费者,都有积极的作用。但它也存在明 显的不足和弊端。在实际应用过程中,只有严格遵循基本原则,才能收到理想效果。     

河南省农村公共物品投资的经济增长效应研究

本文运用面板数据模型分析了河南省农村公共物品固定资产投资对农村经济增长的影响。固定效应模型表明,农村公共物品固定资产投资是造成地区间农业总产值差异的因素;随机效应模型表明,农村公共物品固定资产投资也是造成同一地区不同年份农业总产值变化的因素,即农村公共物品固定资产投资促进了农村经济增长。最后分析了河南省当前农村公共物品供给存在的问题及解决对策。