新型农业的就业效应分析:基于地理标志视角

农业发展方式的转变促进了新型农业的发展,为农村劳动力就地转移提供了新的路径。文章阐述了新型农业发展及其带动乡村就业的理论基础,在2005年和2011年全国地理标志调查得到的数据基础上,构建一个多元回归模型,实证分析乡村就业的影响因素,揭示中国农村就业的态势。结果显示,地理标志保护、农业机械化、城镇居民人均可支配收入增加有利于乡村非农就业,而耕地面积的扩大促进农业就业,农村劳动力文化素质越低,在乡村就业的几率就越高。     

Building up collective actions to qualify GIs

The paper deals with the analysis of behind the procedures for the recognition of a geographical indication (GI). More precisely, by applying a new theoretical perspective, based on structure-conduct-performance paradigm and on seven variables of collective action recently provided in literature, the article tries to explain possible failures of strategies of valorization of agricultural products based on GIs. The application of the selected methodology to a case-study in Italy is effective in showing the specific variables affecting the failure of collective action. Therefore, this methodology permits limits and obstacles to implement the virtuous circle of collective action to emerge. Moreover, it addresses possible normative solution aiming at acquiring a more prudential approach before applying for a GI recognition, in order to avoid possible failures.     

Consumers' Valuation of Geographical Indication‐Labeled Food: The Case of Hom Mali Rice in Bangkok*

This study investigated consumers' valuation of geographical indication (GI) and protected geographical indication (PGI)‐labeled rice in Bangkok using a non‐hypothetical experimental auction in a field setting. We also examined the effects of sequentially providing information about geographical indications on product valuation. The results suggest that consumers are willing to pay premiums for rice with geographical certifications, with the highest premium for the rice with both GI and PGI certifications. The provision of detailed information about the geographical indications further increases the premiums. However, consumers suffer a welfare loss under the current high market prices for rice with geographical certifications. A price reduction of approximately 10 percent would be needed to gain consumer welfare from the introduction of GI and PGI certification.     

改革创新开拓进取 ———大力推进无公害农产品 和农产品地理标志事业健康快速发展

该文全面系统总了我国"十一五"和2010年无公害农产品及农产品地理标志工作的成效与主要经验,分析了"十二五"无公害农产品和农产品地理标志的发展形势,提出了目标任务和重点工作,明确了2011年的工作思路、重点工作和主要措施。     

地理标志品牌成长下的福建茶叶企业行为特征研究

以福建五大茶区187家茶叶企业的调查数据为基础,分析在地理标志品牌建设与地方特色茶业形成过程中相关企业所受到的影响以及他们对地理标志品牌的认知情况和参与意愿及相关行为。研究结果表明:茶叶企业普遍肯定"地理标志"的市场意义,是其品牌化成长的主要推手;茶叶企业一旦确定使用"地理标志"商业标记,就会综合运用各种手段强调其对本企业产品"正宗性"的暗示;但茶叶企业对地理标志的运用,主要偏重于单纯性地消耗其历史文化声誉,忽略对其品牌价值的市场培育与维护;对于地理标志的品牌建设与推广工作,茶叶企业倾向性地支持由政府来主导与担当该项工作。     

Gatekeepers' Perceptions of Thai Geographical Indication Products in Europe

This study is aimed at exploring perceptions of European gatekeepers toward renowned Thai fruit and coffee products protected by geographical indication (GI) and factors influencing purchasing decision of gatekeepers toward imported food products. Sixteen qualitative interviews with distribution channel gatekeepers were administered in Austria, Italy, and Switzerland in 2010. Content analysis and concept mapping were used to analyze data. Results show that Thai GI products might be interesting for European gatekeepers, but the GI attribute alone might not be sufficient to ensure that the product is successful. Support of consistent information and promotion campaigns and fulfillment of other gatekeepers' requirements of both products and suppliers are necessary.     

Interactions between Brands and CO Labels: The Case of “Bavarian Beer” and “Munich Beer” – Application of a Conditional Logit Model

ABSTRACT

For the past four decades ‘country-of-origin’ (CO) research has been discussing the value of designations such as ‘Made in Germany’ or ‘Made in USA.’ However, published studies have not usually investigated brand-specific effects of ‘country-of-origin’ (CO labels). This article employs a choice experiment in order to analyse the impact of a CO label applied to branded food products. For this purpose, a nationwide survey was carried out in Germany to measure the effect of the geographical indications ‘Bavarian beer’ and ‘Munich Beer’ on brand choice. The results indicate that weak unknown brands can benefit especially from the labeling of geographical indications.     

Geographical indication and wine exports. An empirical investigation considering the major European producers

Adopting a gravity framework and using data from 1995 to 2009 for France, Italy and Spain, we investigate whether the designation of the production area has a positive pay-off in terms of greater export values, volumes and presence in different export markets. We find that quality wines produced in specified regions (QWPSR) are associated with higher exports values, while higher export volumes tend to materialize only towards high-income destination markets. Besides, the geographical designation appears increasing the extensive margin of trade. Therefore, QWPSR may represent a strategic tool for differentiation granting competitiveness in both traditional and less habitual markets. Not all producers, yet, seem to have benefited to the same extent from the geographical designation, raising the question of what harmonizing and/or promotional strategy should be adopted to enhance the effectiveness of the quality wine protection system.     

Thoughts of geographical indication in Shanxi province based on comparison with six provinces of Central China

Geographical indication is indication not only of origin but also of quality, and what＇s more, it is a kind of intellectual property rights. The paper analyzes the problems of geographical indication in Shanxi province by comparison with six provinces of Central China, suggesting that in order to actively expand protective space of geographical indication, two key things should be done： Firstly, the transition from resource advantages to brand advantages should be actively promoted; secondly, the governments and industry associations should play their effective roles.     

民俗节庆文化活动变迁沿革的思考——以广西宾阳县炮龙节为例

采用文献资料法、访谈法、田野考察法等，以个案研究的方式对民俗节庆文化活动——广西宾阳县炮龙节的变迁沿革进行梳理和分析，在此基础上提出民俗节庆文化活动——广西宾阳县炮龙节今后发展的策略。